The Original Peter Rabbit Books™ available for the first time as eBooks

London, UK — Frederick Warne & Co. Ltd, owner and guardian of The World of Beatrix Potter™ property and original publisher of Beatrix Potter’s famous little white books, is delighted to announce the global publication of all The Original Peter Rabbit Books™ as eBooks.

Beatrix Potter’s classic 23 tales are now all available globally as eBooks for the first time. The Peter Rabbit eBooks have been adapted for eReaders from Beatrix Potter’s original works. Illustrations and text have been designed to be viewed on all eBook readers - replicating the experience of reading the little white books but on a digital device.

“Frederick Warne’s Beatrix Potter series is known and loved the world over and has long been a feature of childhood. The emergence of eBook readers has allowed us to publish these beautiful books in a completely new format, whilst remaining true to the original text and artwork.   The simple experience of reading a book to your child is replicated here on a digital device, offering parents an alternative to the traditional book and engaging another generation of children in the world of Peter Rabbit.” said Stephanie Barton, Managing Director, Frederick Warne

The eBooks, which are priced at £4.99 each, are available from today at:

iBookstore - UK and Europe

Kindle Store  - Rest of world

Frederick Warne is Beatrix Potter’s first and only publisher and publishes her books in a variety of editions including print, novelty and digital formats. Frederick Warne believes that readers should be able to access all Beatrix Potter’s works in whatever medium they choose.  Bringing The Original Peter Rabbit Books™ to digital devices puts one of the most famous children’s literary works at the heart of a new and exciting world as it unfolds.

For more information please contact

Jennifer Cooper
Head of PR, Frederick Warne Press Office
E: Jennifer.Cooper@uk.penguingroup.com
T: +44 20 7010 3048
W: www.peterrabbit.com

Note to Editors

The Tale of Peter Rabbit, written and illustrated by Beatrix Potter, was the first in the series to be published by Frederick Warne and it went on to become one of the best selling children’s classics of all time. The World of Beatrix Potter, initiated by Potter herself, is now one of the world’s longest running and largest international literature-based licensing programmes with more than 350 licensees worldwide.

  • Over 150 million Peter Rabbit™ books have been sold worldwide in more than 35 languages
  • The Tale of Peter Rabbit has never been out of print since it was first published
  • www.peterrabbit.com attracts more 50,000 unique visitors per month
  • Renee Zellweger and Ewan McGregor starred in a film about the life of Beatrix Potter, Miss Potter in 2007
  • The Original Peter Rabbit Books™ are available as apps from LOL Software