MyLab Marketing
MyLab Marketing
MyLab Marketing
Helping you succeed in your marketing course
Take a deeper look
Learn the ins and outs of successfully marketing a product or service
Build mastery
Complete homework and practice exercises that offer unlimited opportunities to master concepts
Anytime, anywhere, any device
Pearson eText offers an easy-to-use, personalized reading experience, even offline
Think like a business pro
Use Mini Sims to work through real-world challenges and strengthen your decision-making skills
To experience MyLab Marketing you’ll need 3 things to get started
Features
MyLab® Marketing is packed full of features you won’t find in any textbook
Dynamic Study Modules
Study better — and at your own pace
Mobile Access
Access your MyLab Marketing course via your tablet or mobile phone — anywhere, anytime
Mini Sims
Act as a professional and take on real business challenges in this simulation
Pearson eText
Access and personalize your digital reading experience — anytime, anywhere, even offline
Fuel better learning
MyLab creates truly personalized online learning experiences that help students make real progress in their courses and in their lives
