From July 20 ft.com, www.ft.com , the world's leading source of global business news and information will make its archive of over five million articles free of charge to visitors to the site. One of the net's most powerful business libraries, ft.com's Global Archive is a fully searchable database of articles from the Financial Times and some 3000 other prestigious news and business sources worldwide. The promotion, dubbed 'summer madness', makes this easy-to-use research facility, completely free to all users for a limited period.
"Users are often hampered by the costs involved in using information databases," says Paul Waddington, marketing communications director, ft.com. "Although the Global Archive is already priced a lot lower than comparable offerings on the net, we want to introduce it to more business people and students by giving them the chance to dig in and get some real value for free. This is a fantastic resource for anyone who has ever wanted to research something and felt hindered by the cost."
The Global Archive Summer Madness offer ends on 16 August 1999.
ft.com, with nearly 2 million registered users, is the world's leading source of global business news and information on the internet, and a major resource for online advertisers. Obsessed with business, ft.com offers unparalleled global news, comment and analysis combined with unique research and data to create a truly powerful utility for business people.
For further information
Natasha Woollard/Katie Taylor
Tel: 0171 381 4505
Fax: 0171 385 4768
Tel: 0171 873 3835
Fax: 0171 873 4538