Pearson Extends Staff Training Opportunities With Duke-Pearson MBA

In its continued drive to attract, develop and retain the very best people, Pearson plc, the international media company, has launched a new and exciting initiative to add to the existing portfolio of management development programmes.

Working with Pearson's own executive education business, FT Knowledge, the company has linked up with Duke University's Fuqua School of Business to send an inaugural cohort of ten high potential managers from across the operating companies on the new Duke MBA 'Cross-Continent'. Incisive media based electives and business based project working, together with Duke's renowned advanced distance-learning capabilities, will enable each manager to have access to world-class learning whilst spending only nine weeks away from the office during the twenty month programme.

Teaching will take place on both sides of the Atlantic at the Duke University campus in North Carolina and the newly founded Fuqua School of Business Europe. Pearson electives are scheduled to take place in California and New York with wider Pearson support provided by FT Knowledge through their new online initiatives designed for the corporate market, such as which will be launched in June.

Gaining a top class MBA from a business school that is a world leader in customised teaching content and has progressive distance learning capability will not only be of great benefit to the individual but will also enhance Pearson's pool of future leaders.

Sally Muggeridge, Management Development Director for Pearson commented that

"This is just another example of how Pearson is taking up challenge of keeping and growing its leaders of tomorrow. It is a fantastic opportunity both for them and for us - a chance to consolidate their existing skills, broaden their horizons and add value to Pearson as they study. We're also delighted to be working with FT Knowledge, they are the ideal partner to provide established business education expertise and a range of exciting new online services to our students."

Last year Pearson launched a global senior management programme for its top executives and a suite of skill events to enhance competence and capability in business and personal performance. A Pearson graduate training scheme, launched last year, will be developed into new graduate recruitment initiatives in each of the four major businesses. For the first time this year over one hundred of the most talented high potentials from across the world were brought together for a three day learning event, focused on strategic innovation. This event, called FORUM 2000, developed a variety of new business ideas in the areas of technology and new cross business products. These managers will be charged with developing and running these initiatives.

The Pearson Duke MBA will be launched by Marjorie Scardino, Chief Executive of Pearson plc, and a special launch programme for the first intake is to take place in Venice in May. Study commences in August 2000 and these students are expected to graduate in May 2002.

For further information

Pearson plc


Sally Muggeridge


Management Development Director


+44 020 7411 2326