
Essentials of MIS, 15th edition
- Kenneth C. Laudon
- , Jane P. Laudon
- , Carol G. Traver
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Essentials of MIS provides you with an in-depth look at how businesses today use IT and systems to achieve their goals. Current, real-world cases illustrate companies identifying and solving key business challenges using IS and technologies. The text's hands-on approach is designed to help you develop digital business skills and prepare you for a successful career in the MIS industry.
The 15th Edition features 4 all new cases per chapter and integrates new examples of today's companies using IT applications. New and expanded topics include blockchain and sustainability, the impact of the coronavirus pandemic on business uses of IS, and IS goals for Environmental, Social and Governance leadership (ESG).
Published by Pearson (May 18th 2023) - Copyright © 2024
ISBN-13: 9780137946891
Subject: Management Information Systems
Category: Introduction to Information Systems
PART I: INFORMATION SYSTEMS IN THE DIGITAL AGE
- Business Information Systems in Your Career
- Global E-business and Collaboration
- Achieving Competitive Advantage with Information Systems
- Ethical and Social Issues in Information Systems
PART II: INFORMATION TECHNOLOGY INFRASTRUCTURE
- IT Infrastructure: Hardware and Software
- Foundations of Business Intelligence: Databases and Information Management
- Telecommunications, the Internet, and Wireless Technology
- Securing Information Systems
PART III: KEY SYSTEM APPLICATIONS FOR THE DIGITAL AGE
- Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
- E-commerce: Digital Markets, Digital Goods
- Improving Decision Making and Managing Artificial Intelligence
PART VI: BUILDING AND MANAGING SYSTEMS
- Making the Business Case for Information Systems and Managing Projects