
Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 16th edition
- Charles E. Bamford
- , Alan N. Hoffman
- , Thomas L. Wheelen
- , J David Hunger
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Picking up where popular previous editions left off, Strategic Management and Business Policy further sharpens and modernizes this text's approach. It teaches strategy with an emphasis on globalization, innovation and sustainability. And teaches you the strategic concepts you should know as you face the issues that all organizations must build upon to push their businesses forward.
With new cases, vignettes, examples and statistics in the 16th Edition, you get an extraordinarily well-researched and practically crafted lesson.
Published by Pearson (October 4th 2023) - Copyright © 2024
ISBN-13: 9780137964109
Subject: Management
Category: Strategic Management
PART 1: INTRODUCTION TO STRATEGIC MANAGEMENT AND BUSINESS POLICY
- Basic Concepts of Strategic Management
- Corporate Governance
- Social Responsibility & Ethics in Strategic Management
PART 2: SCANNING THE ENVIRONMENT
- Environmental Scanning & Industry Analysis
- Organizational Analysis & Competitive Advantage
PART 3: STRATEGY FORMULATION
- Business Strategy
- Corporate Strategy
- Functional Strategy & Strategic Choice
PART 4: STRATEGY IMPLEMENTATION & EVALUATION
- Global Strategy
- Organizing & Structure
- Staffing & Directing
- Evaluation & Re-Assessment
PART 5: INTRODUCTION TO CASE ANALYSIS
- Suggestions for Case Analysis