Craft the perfect job description: Ensure your candidates have the right English proficiency

Samantha Ball
Samantha Ball
A group of business people stood around a board with sticky notes on smiling
Reading time: 3 minutes

English is the international language of business and a foundational skill for many roles. The right level of English proficiency is key for individuals and businesses to excel.

But what is the “right” level?

English is not a one-size-fits-all skill. Customer Service Representatives need different English skills to IT Systems Managers. Senior staff will often need more advanced English skills than junior staff.

Enhance your hiring process with GSE Job Profiles
Play
Privacy and cookies

By watching, you agree Pearson can share your viewership data for marketing and analytics for one year, revocable by deleting your cookies.

We know that, for hiring professionals, it can be a challenge to work out your specific language requirements. You aren’t English assessors, so you may default to using vague descriptions, like “strong English skills” or always asking for a B2-level English certification.

But taking this approach means you might be asking for more or less proficiency than the role needs. The knock-on effect? You miss out on great candidates for your roles, spend more money upskilling new hires and waste time on unsuitable applicants.

Understanding the right level of English for your business

Being precise about the English skills needed for specific roles enables hiring managers to get the right candidate(s). It can help you:

  • Identify best-fit top talent quickly
  • Set insight-driven cut scores and progress the right percentage of quality candidates
  • Make more confident hiring decisions
  • Ensure new hires have the right skills for the role from day one

Pearson’s GSE Job Profiles gives professionals accurate English language skill profiles for almost 1400 roles, so you can identify applicants with role-fit English skills.

GSE Job Profiles gives talent acquisition professionals a competitive advantage to finding the best staff. It helps you go beyond generic language skill requirements for candidates, set targeted cut scores based on global standards and reduce the risk of mis-hires. A bad hire can cost you 30% of the employee's salary, an expense that typically increases with job level.

Powered by Pearson’s GSE and Faethm by Pearson, GSE Job Profiles is the first and only tool mapping English skills to roles, giving you trusted global benchmarks for English language assessments. It’s the result of over 30 years of language learning, developed using real English test responses and validated by industry experts.

Defining the role requirements

Defining the role requirements is a crucial step in the hiring process. It involves identifying the key tasks, skills and qualifications needed for the role. A well-defined description helps attract the right applicant and ensures that the hiring process is focused on finding the best fit for the position.

To define the role requirements, managers should consider the following:

  • The key responsibilities and tasks associated with the role
  • The skills and qualifications required to perform the role successfully, including the precise English skills needed
  • The company culture and values that the candidate should align with
  • The long-term goals and objectives of the role

This will help attract qualified candidates and ensure that the process is efficient and effective.

How can I use the GSE Job Profiles in my job description?

Here’s how to integrate GSE Job Profiles insights into your hiring processes and hire best-fit candidates for your roles fast.

1. Identify the English skills needed for your roles: Remove the guesswork and find out the right level of English for your roles using our GSE Job Profiles demo or by getting in touch with our experts.

2. Assess candidates’ language ability: Use a fast, accurate and business-relevant English test, like Versant by Pearson, to get a complete picture of your potential candidates’ language competency.

3. Compare candidate results with cut scores: Progress candidates that meet the agreed-upon required English level for the role.

4. Ensure a fast start with upskilling recommendations: Use GSE Job Profiles insights to make targeted language learning recommendations for new hires and help them thrive in their roles.

Get started with the GSE Job Profiles for your hiring process

GSE Job Profiles is a game-changer for HR professionals looking to hire top employees. By leveraging this powerful tool, you can make data-driven hiring decisions, enhance candidate-role fit, and ultimately drive business success.

Ready to revolutionize your hiring?

Or, for access to the full GSE Job Profiles database, book a free consultation with our experts now.

More blogs from Pearson

  • A woman painting pumpkins with two children
    Halloween idioms and expressions in English
    By Charlotte Guest
    Reading time: 3 minutes

    Halloween is a great time to watch scary movies, tell ghost stories and learn new English expressions. But did you know that many English phrases are connected to fear, ghosts and the supernatural?

    Some of these expressions are used all year, not just at Halloween. Learning them can help you understand conversations, books, movies and everyday English.

    Here are some Halloween-related idioms and expressions, with simple meanings and examples to help you use them.

    1. Scared to death

    This expression means being extremely frightened. It does not mean that someone actually dies. 

    Example: The sudden noise scared me to death.

    You can use this phrase when something gives you a big fright, such as a scary movie or an unexpected noise.

    2. Give someone the creeps

    If something gives you the creeps, it makes you feel uncomfortable or afraid. 

    Example: That old doll gives me the creeps.

    You might use this expression to describe an unusual place or something that makes you feel uneasy.

    3. Make your blood run cold

    This expression describes something that makes you feel very frightened. 

    Example: The story about the haunted house made my blood run cold.

    It is often used when talking about frightening news, stories or experiences.

    4. A ghost town

    A ghost town is a place where very few people live or go. It can also describe a place that is unusually empty. 

    Example: The shopping mall was a ghost town on Sunday morning.

    Although this phrase sounds like it belongs in a scary story, people use it in everyday conversations.

    5. Come back to haunt you

    This expression means that something from your past causes problems for you later.

    Example: If you do not study for your exam, your decision could come back to haunt you.

    The phrase is often used when talking about mistakes, poor decisions or things people wish they had done differently.

    6. Skeletons in the closet

    This idiom means having secrets that someone does not want other people to discover.

    Example: The politician was worried that reporters would find the skeletons in his closet.

    The phrase is connected to Halloween imagery, but it is often used when discussing personal secrets or hidden problems.

    7. Like a bat out of hell

    This expression describes someone or something moving extremely fast. 

    Example: When the teacher said the lesson was over, the students ran out like bats out of hell.

    It is an informal phrase, so it is best used in casual conversations rather than formal writing.

    8. Witching hour

    The witching hour traditionally refers to a late-night time when supernatural events are believed to happen.

    Today, people may also use it humorously to describe a time when strange things happen or when someone becomes unusually active or difficult to manage. 

    Example: The baby always wakes up around midnight, so we call it the witching hour.

    The exact time associated with this expression can vary depending on the story or tradition.

    9. Dead tired

    If you are dead tired, you are extremely tired. The word dead adds emphasis to the expression. 

    Example: I was dead tired after working all day.

    This is a useful everyday expression, especially when talking to friends or family.

    You don't need to wait until Halloween to use them. Many of these idioms are common in everyday English, so practise them throughout the year to build your vocabulary and feel more confident when speaking.

  • A woman reading a book outdoors smiling
    Fun Halloween activities for your class to practise English
    By Charlotte Guest
    Reading time: 4 minutes

    Halloween is a fun opportunity to bring something different into the classroom. It gives students a chance to learn new vocabulary, practise English and explore traditions and stories.

    Here are some simple Halloween classroom ideas for students of different ages and English levels.

    1. Learn Halloween vocabulary

    Start with some common Halloween words. You could introduce words such as pumpkin, costume, witch, ghost, spider, skeleton, haunted house, monster and bat.

    For younger students, use pictures, actions or simple definitions to help them understand the words.

    With older students, go beyond basic vocabulary. Ask them to find adjectives to describe a Halloween scene, such as mysterious, frightening, creepy, strange or unusual. They could then write short descriptions using the new words.

    2. Create a Halloween story

    Give students a few Halloween words and ask them to create a short story.

    For younger learners, give them five words such as ghost, pumpkin, forest, cat and door. They can create a simple story using the words.

    Older students can take this further. Give them a story opening, such as: “When I opened the door, I immediately knew something was wrong…”

    Ask them to continue the story. You could challenge them to include a twist at the end or tell the story from the point of view of a different character.

  • Students stood around a laptop together talking
    Are PTE Express scores hard to interpret?
    By Alice Bazzi
    Reading time: 2 minutes

    For admissions teams, managing a high volume of international applications, clarity and speed are critical. English language test scores play a central role in decision-making, but only if they are easy to interpret and apply.

    A common concern when introducing a new test is whether it will add complexity. Will teams need additional training? Will it slow down the admissions process? In reality, PTE Express has been designed specifically to simplify how scores are understood and used in admissions workflows.

    Each PTE Express score report provides a clear overall score, alongside individual skill breakdowns for speaking, writing, reading and listening. This structured approach ensures that the admissions teams can quickly assess both a candidate’s general proficiency and specific strengths and/or gaps without the need to decode a complex scoring system.

    Importantly, PTE Express aligns with recognized frameworks such as the Global Scale of English (GSE). This makes it straightforward for institutions to map scores to existing entry requirements and benchmark levels, supporting consistency across different applicant cohorts. The reports are delivered digitally through a secure platform, meaning scores can be accessed, verified and shared instantly.

    For admissions teams working with tight deadlines, this removes manual steps and reduces any administrative burdens associated with traditional paper-based or fragmented reporting systems.

    From a decision-making perspective, this clarity translates into efficiency. There is no need for extended interpretation or additional validation; the scores are presented in a way that is immediately usable and aligned to institutional needs. Agents also benefit from this level of transparency.

    Clear, easy-to-explain scoring helps them guide students more effectively, ensuring realistic expectations and stronger alignment between the student's ability and the institutional requirements. For government and regulatory bodies, consistent and interpretable scores support compliance, audit processes and large-scale decision-making.

    The bottom line

    PTE Express scores are built for the modern admissions environment. With clear, structured, recognized benchmarks and digital delivery, they provide fast, transparent and reliable insights that enable confident decisions at scale.