Pearson Education combines two key businesses to create largest digital learning company serving K-12 education

Upper Saddle River, NJ - Pearson Education today announced it will combine two of its key companies in a move to further advance Pearson's leadership position in the K-12 education technology solutions market.

Pearson Education Technologies and Pearson Digital Learning (PDL), both based in the metro-Phoenix area, will be joined under the Pearson Digital Learning name effective immediately.  With some 1,000 employees and $225 million in revenues, the new Pearson Digital Learning will be headed by Jack Lynch, currently president and chief executive officer of Pearson Education Technologies.   Bob Roliardi, who for the last seven years headed the Pearson business unit responsible for the market success of Waterford Early ReadingTM, becomes the new company's senior vice president of sales and marketing.

"Pearson Education has some of the most powerful digital learning and administrative brands in the education market -- SuccessMaker®, Waterford Early Reading and Math, NovaNET®, the SASIxpTM series, KnowledgeBoxTM and the new ConcertTM Instruction & Assessment, among others.  But currently they fall under two separate organizations," said Steven A. Dowling, executive vice president of Pearson Education.  "Combining the people and intellectual assets from both, under common leadership and direction, creates a big opportunity for Pearson to better realize the potential of linking assessment, instruction, and student improvement.  More importantly, it allows us to offer customers a higher level of service and support."  

Thanks in no small part to the Federal "No Child Left Behind" Act signed into law last year, demand for digital products in the K-12 market continues to grow at a record pace.  To help schools meet these new requirements, however, products must assist in gathering and reporting critical data, and use proven research-based methods that raise student achievement in core subjects, among other things.  Further, with stringent reporting deadlines just around the corner, schools don't have the time -- or inclination -- to bet on new or unproven programs.   They need solutions that have already proven to be successful, and from companies they can depend on.

"Pearson Education has invested millions of dollars in recent years in building and enhancing technology-based solutions that have shown themselves time and time again to help educators and students achieve success," said Lynch.  "Digital-based products are absolutely essential in helping schools, especially with the new, advanced accountability requirements.  By combining these two companies, we will make it even easier for schools to access solutions that meet all their needs."

 

About Pearson Digital Learning

With more than 40 years of experience in developing, delivering, and supporting curriculum, assessment, and enterprise data management products, Pearson Digital Learning is the leader in offering comprehensive solutions for preK-12 education.  Reaching more than 20 million students annually, our products include the SASIxp student information system, SuccessMaker Enterprise and NovaNET comprehensive courseware systems, KnowledgeBox digital learning system, and Concert Instruction & Assessment.   Pearson Digital Learning is also the exclusive distributor for the Waterford Early Reading Program and Waterford Early Math & Science ProgramTM, both created by the Waterford Institute.

Pearson Digital Learning is part of Pearson Education (NYSE: PSO), the world's leading integrated education company.

More information can be found at: http://www.PearsonEdTech.com/ or http://www.PearsonDigital.com/
 


About Pearson Education

Educating 100 million people worldwide, Pearson Education is the global leader in integrated educational publishing.  With brands like Pearson Prentice Hall, Pearson Scott Foresman, Pearson Longman, Pearson Skylight, Pearson Digital Learning, and many others, Pearson Education provides quality content, assessment tools, professional development, and educational services in all available media, spanning the learning continuum from birth through college and beyond.

Pearson Education is part of Pearson (NYSE: PSO), the international media company, whose primary operations also include the Financial Times Group and the Penguin Group.

 

Further information

Leslie Eicher
Eicher Communications
14-965-1776 or Leslie@EicherCommunications.com