The Financial Times today launched a new edition for Asia, both in print and online.
The new English-language edition will boost the circulation of the global business newspaper and increase the universe of FT.com users across the Asia region. The newspaper will be printed in Hong Kong, Singapore, Tokyo and Seoul.
The new FT Asia edition will incorporate increased coverage of Asian business, financial and political news, comment and analysis. The Asian content will be commissioned and edited by the company's recently established news-editing operation in Hong Kong. The editorial team in Asia was expanded earlier this year, with additional cross-border correspondents as well as a dedicated Lex columnist for Asia. The FT also expanded its well-established reporting teams, reinforcing its bureaux in China, South Korea and Hong Kong.
While increasing its coverage of Asia, the FT will continue to provide unrivalled news and analysis of US and European affairs.
Features of the new Asia edition include :
- Increased news and analysis of Asian business and financial affairs
- More coverage of arts and leisure for the Asia region
- A new ?Investing in China' section, published every Wednesday
- A revamped Global Investing fund management section, published every Monday
- Increased Asian content in the Lex column and dedicated leader and specialist columns on Asia
- FT-IT, a revamped fortnightly IT supplement published on alternate Wednesdays, covering the latest developments within, and practical solutions for, IT and telecoms
- An Asian leaders series of interviews with top-level political and business figures from across the Asia region
- A series of special FT Reports on Asian economies and business sectors
FT.com will also feature Asia Watch - a new daily online analysis of equity markets, as well as Asia-focused Lex live notes published during the Asian business day. There will be more online special reports, linked to FT.com's rich database. Elements of the site will be translated into Chinese for zhongwen.ft.com, the FT's recently launched website for the internationally-minded Chinese business person.
John Ridding, Editor and Publisher for the Financial Times' Asia edition, said : "We have identified a strong and growing demand for high-quality, independent news and analysis across the region. Our new edition gives Asia its rightful place in the global economy, striking the right balance between regional and global coverage.
The strength of our international reporting network ensures that we will continue to maintain our edge in providing insightful and independent coverage of European and US affairs. Our new Asia operation will also supply regional news and analysis for our editions in Europe and the US, strengthening the global FT operation. We now have a powerful and truly global news machine, which gives us unrivalled international judgment."
Olivier Fleurot, Chief Executive of the Financial Times commented; "In the last 6 years, we've transformed the FT from a predominantly UK-based title to a truly global publication. This is the final piece in our global jigsaw. The new Asia edition will boost our global circulation and enhance our advertising revenue, giving our advertisers more opportunity to reach the valuable Asian market."
The Financial Times now has dedicated editions, both in print and online, for the UK, Continental Europe, US and Asia.
The FT is firmly established as one of the world's leading business information brands, internationally recognised for its authoritative, accurate, and incisive news, comment and analysis. Whether in print or online, the Financial Times is essential reading for the global business community.
Printed in twenty-one sites across the world, the Financial Times newspaper currently has a circulation of 460,000 copies worldwide, and a readership of over 1.6 million. FT.com's 3.8 million unique monthly users generate over 65 million monthly page views, delivering a premium audience to advertisers. FT.com now has over 57,000 subscribers.
Katy Hemmings, Financial Times, + 852 2905 5535 or firstname.lastname@example.org
Joanna Manning-Cooper, Financial Times, +44 (0) 20 7873 4447 or email@example.com