A Fortnightly Digital Publication Providing Premium Chinese Investment Intelligence
LONDON: 26th February 2009: The Financial Times today announces the launch of China Confidential, a publication dedicated to providing exclusive predictive analysis on China investment themes. China Confidential is a subscription-only fortnightly electronic newsletter and website. The first issue will be available on 5th March 2009 and will be distributed globally.
"China Confidential provides another important digital channel for the Financial Times brand and continues our commitment to exclusive and high quality journalism for niche audiences. The model for this publication is part of our long-term strategy to maximise the returns on our premium content," said John Ridding, CEO, Financial Times.
China Confidential provides predictions and analysis on Chinese investment opportunities, drawing on the extensive experience of its award-winning editor James Kynge and a team of researchers in China and the UK. The publication will be available on a subscription basis, with a number of premium subscription packages available. A dedicated website will also provide readers with additional information and access to raw research.
With access to a database of over a million in the region, China Confidential will be able to conduct in-depth consumer research with the Chinese middle class. The publication will be targeted at analysts, fund managers and researchers in addition to individual investors, consultancies and corporate organisations with an interest in China.
The fortnightly publication will offer in-depth analysis, aggregated research and insight into macro, political and sectorial issues directly relating to China. The publication will include key sections including:
- Big Call - A forecast based on in-depth analysis of a key element in China's macro-economic situation or industry theme
- In Depth - Investigation into a big issue including new material and insights, culminating in a prediction of short to medium-term outlook
- Consumer China - New developments in consumer trends, focussing on areas in which conventional investor wisdom may be wide of the mark
- Forbidden City - Look at the latest political economy debates, with predictions on how these may play out in the investment arena
- The Golden Mean - For the first time. an aggregate picture on Chinese fund data has been made available in one location on a regular basis
James Kynge, editor of China Confidential said "The Chinese economy continues to boom and FT is dedicated to providing the most in-depth news and analysis for readers on political and economic developments. This independent publication will give readers premium insight and predictive data analysis, making it one of the most comprehensive publications dedicated to keeping readers informed on the Chinese economy. With a dedicated subscriber-only model we will look to expand our offering in the future, especially on the website."
To find out more about China Confidential please visit www.ftchinaconfidential.com
For further information please contact:
Global Director of Communications
T: +44 (0) 207 873 3883
Deputy Director of Communications
T: +44 (0) 20 7775 6840
T: +44 (0)20 7873 3530
M: +44 (0) 7980 868 031
About The Financial Times
The Financial Times, one of the world's leading business news organisations, is recognised internationally for its authority, integrity and accuracy. Providing extensive news, comment and analysis, the newspaper is printed at 24 print sites across the globe, has a daily circulation of 448,523 (ABC figures, November 2008) and a readership of 1.3 million people worldwide. FT.com is the definitive home for business intelligence on the web, providing an essential source of news, comment, data and analysis for the global business community. FT.com attracts 7.1 million unique users, generating 72 million page views (ABCe figures, March 2008).