Business & Economics
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MyLab® for Business and Economics empower you to reach every student using trusted author content, interactive resources, and mobile-friendly eTexts to deliver a personalized learning experience.
Revel® improves results by empowering students to actively participate in learning. More than a digital textbook, Revel delivers an engaging blend of author content, media, and assessment.
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Students get hands-on practice mining, analyzing, and reporting on data. Each project contains a list of requirements, a dataset, a tutorial video, and instructions for obtaining and using software. Watch our webinar on Implementing Data Analytics into Introductory Accounting
Cainas, Jozsi & Pope
Uses a data analytics approach to show students how to gather, process, and prepare useful information to assist management with key operational and strategic decisions
Parkin, Bade & Sarbaum
Breaks down challenging principles into smaller sections using evidence-based pedagogy, allowing students to work through problems and check understanding along the way
Hubbard & O'Brien
Digital update includes fully revised content, figures, examples, and features that incorporate the effects of the recent global pandemic on households, firms, and economic policy
Armstrong & Kotler
An engaging and practical introduction to marketing that shows students how creating and capturing customer values drives effective marketing strategies
Save your students up to 80% by delivering your courseware through your institution’s day-one access model. This simple change can provide them with an equal opportunity to succeed right from the start in a format they prefer and at a price they can afford. Students no longer have to wait for financial aid or pay additional out-of-pocket expenses – they are ready when you are.
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Join Dr. Terri Moore as she discusses key benefits and best practices of using an integrated content and assessment platform to engage learners through Revel for Business.
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Join Julie Rebert as she discusses how to most effectively use MyLab Gradebook analytics to provide just-in-time support for students and drive course optimization and design.
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Join Dr. Timothy Judge as he discusses the skills gap between business school students and their future employers and how we can remedy it.
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