Question 1

Which of the following best describes a 'pure' e-commerce (EC) transaction?

Accepted Answer

A customer buys an e-book from Amazon.com and downloads it instantly.

Question 2

Which of the following is an example of a click-and-mortar (click-and-brick) organization?

Accepted Answer

A company that sells products both online and in physical stores.

Question 3

In the context of e-commerce, what does the term 'B2B' refer to?

Accepted Answer

Business-to-Business transactions

Question 4

Which of the following is a key benefit of e-commerce for organizations?

Accepted Answer

Ability to reach global customers and suppliers

Question 5

A consumer uses Priceline.com to bid on a hotel room. This is an example of which e-commerce model?

Accepted Answer

Consumer-to-Business (C2B)

Question 6

Which of the following statements about e-marketplaces is TRUE?

Accepted Answer

E-marketplaces are electronic spaces where buyers and sellers meet to conduct transactions.

Question 7

What is the primary function of a payment gateway in e-commerce?

Accepted Answer

To provide a secure interface for processing electronic payments

Question 8

Which of the following best illustrates the impact of e-commerce on supply chain management?

Accepted Answer

Reduced delays and lower inventory costs through automation and real-time tracking

Question 9

A company that only sells digital products online, such as software downloads, is best described as a:

Accepted Answer

Virtual (pure-play) organization

Question 10

Which of the following is NOT a benefit of e-commerce for consumers?

Accepted Answer

Higher prices due to increased operational costs

Question 11

Which security measure is used to encode data during transmission in e-commerce, making it unreadable to unauthorized individuals?

Accepted Answer

Encryption

Question 12

A company uses a buy-side private e-marketplace to purchase supplies from multiple vendors. This is an example of:

Accepted Answer

Many-to-one buying

Question 13

Which of the following best describes the role of a Content Delivery Network (CDN) in e-commerce infrastructure?

Accepted Answer

It caches web content closer to users to improve website performance.

Question 14

Which of the following is a key driver of e-commerce growth?

Accepted Answer

Technological breakthroughs enabling digitization of products and services

Question 15

A customer logs into an e-commerce website using a password and a one-time code sent to their phone. This is an example of:

Accepted Answer

Two-factor authentication (2FA)

Question 16

Which of the following equations best represents the cost reduction benefit of digital product delivery in e-commerce, if traditional delivery costs $$C$$ and digital delivery is 90% cheaper?

Accepted Answer

$$C_{digital} = 0.1C$$

Question 17

Which of the following is a limitation of e-auctions compared to traditional auctions?

Accepted Answer

Potential for fraud and lack of physical inspection

Question 18

Which compliance regulation specifically outlines requirements for securely handling credit card information in e-commerce?

Accepted Answer

Payment Card Industry Data Security Standard (PCI DSS)

Question 19

If an e-commerce company wants to ensure that only authorized users can access sensitive information, which of the following should it implement?

Accepted Answer

Secure authentication mechanisms such as multi-factor authentication (MFA)

Question 20

Which of the following best describes the impact of e-commerce on business strategy?

Accepted Answer

It enables a customer-centric approach and global market reach.

E-Commerce: Concepts, Types, and Impact on Business

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