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Microeconomics: Market Structures, Costs, and Efficiency – Exam 3 Study Guide

Study Guide - Smart Notes

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Chapter 11: Technology, Production, and Costs

Technological Change

Technological change refers to improvements in the methods of producing goods and services, often resulting in increased productivity and lower costs.

  • Definition: A change in the ability of a firm to produce a given level of output with a given quantity of inputs.

  • Example: Automation in manufacturing increases output per worker.

Short Run vs. Long Run

The distinction between the short run and long run is crucial in production and cost analysis.

  • Short Run: At least one input is fixed (e.g., capital).

  • Long Run: All inputs are variable; firms can adjust all factors of production.

  • Example: In the short run, a bakery can hire more workers but cannot expand its building; in the long run, it can do both.

Cost Calculations

  • Total Cost (TC): The sum of all costs incurred in production.

  • Fixed Cost (FC): Costs that do not vary with output (e.g., rent).

  • Variable Cost (VC): Costs that change with the level of output (e.g., raw materials).

  • Profit: The difference between total revenue and total cost.

  • Average Total Cost (ATC): Total cost per unit of output.

  • Average Variable Cost (AVC): Variable cost per unit of output.

  • Average Fixed Cost (AFC): Fixed cost per unit of output.

  • Marginal Revenue (MR): The additional revenue from selling one more unit.

  • Marginal Cost (MC): The additional cost of producing one more unit.

  • Marginal Product (MP): The additional output from using one more unit of input.

Explicit vs. Implicit Costs

  • Explicit Costs: Direct, out-of-pocket payments (e.g., wages, rent).

  • Implicit Costs: Opportunity costs of using resources owned by the firm (e.g., foregone salary).

Division of Labor and Specialization

  • Division of Labor: Breaking down production into distinct tasks performed by different workers.

  • Specialization: Workers focus on specific tasks, increasing efficiency.

  • Example: Assembly lines in car manufacturing.

Law of Diminishing Returns

  • As more units of a variable input are added to fixed inputs, the additional output from each new unit will eventually decrease.

  • Example: Adding more workers to a fixed-size kitchen increases output at first, but eventually, overcrowding reduces productivity.

Short Run ATC vs. Long Run ATC

  • Short Run ATC: Includes fixed and variable costs; each plant size has its own ATC curve.

  • Long Run ATC: Shows the lowest possible cost at which any output can be produced when all inputs are variable.

Economies of Scale

  • When increasing production lowers average total cost in the long run.

  • Causes: Specialization, bulk buying, efficient capital use.

  • Diseconomies of Scale: When increasing production raises average total cost.

Chapter 12: Firms in Perfectly Competitive Markets

Assumptions of Perfect Competition

  • Many buyers and sellers.

  • Identical (homogeneous) products.

  • No barriers to entry or exit.

  • Perfect information.

Zero Economic Profit in the Long Run

  • Firms enter or exit the market until economic profit is zero (normal profit).

Price Taker

  • Firms accept the market price; they cannot influence it.

Demand Curve for a Perfectly Competitive Firm

  • Perfectly elastic at the market price (horizontal line).

Shutdown Condition

  • A firm should shut down in the short run if price is less than average variable cost (P < AVC).

Productive vs. Allocative Efficiency

  • Productive Efficiency: Producing at the lowest possible cost (where ATC is minimized).

  • Allocative Efficiency: Producing the mix of goods most desired by society (where P = MC).

Identifying Profit Maximization Output

  • Firms maximize profit where marginal cost equals marginal revenue (MC = MR).

Profit, Loss, and Breakeven on a Graph

  • Profit: Price > ATC at the profit-maximizing output.

  • Loss: Price < ATC at the profit-maximizing output.

  • Breakeven: Price = ATC at the profit-maximizing output.

Chapter 13: Monopolistic Competition

Characteristics and Comparison to Perfect Competition

  • Many firms, differentiated products, free entry and exit.

  • Firms have some market power due to product differentiation.

  • In the long run, firms earn zero economic profit, but price > MC and ATC is not minimized.

Identifying Profit, Loss, or Breakeven in a Graph

  • Similar to perfect competition, but the demand curve is downward sloping.

  • Profit: Price > ATC; Loss: Price < ATC; Breakeven: Price = ATC.

Allocative and Productive Efficiency vs. Perfect Competition

  • Monopolistic competition is neither allocatively nor productively efficient.

  • Perfect competition achieves both efficiencies.

Chapter 14: Oligopoly

Oligopoly and Concentration Ratios

  • Oligopoly: A market with a few large firms dominating the industry.

  • Concentration Ratio: Measures the market share of the largest firms (e.g., four-firm concentration ratio).

Reasons for Oligopolies

  • Barriers to entry (e.g., economies of scale, patents, control of resources).

  • Mergers and acquisitions.

Game Theory Concepts

  • Prisoner’s Dilemma: A situation where rational choices lead to a worse outcome for all participants.

  • Dominant Strategy: A strategy that is best regardless of what others do.

  • Nash Equilibrium: No player can improve their outcome by changing their strategy unilaterally.

  • Collusion: Firms cooperate to set prices or output, reducing competition.

  • Cooperative Equilibrium: Firms coordinate strategies for mutual benefit.

Chapter 15: Monopoly

Reasons for Monopolies

  • Control of key resources.

  • Government-created barriers (patents, copyrights).

  • Network externalities (value increases as more use the product).

  • Natural monopoly (cost advantages due to large scale).

Productive and Allocative Efficiency vs. Perfect Competition

  • Monopolies are not productively or allocatively efficient.

  • Price > MC, and output is less than the socially optimal level.

Deadweight Loss in a Graph

  • Monopoly pricing creates deadweight loss: lost gains from trade due to reduced output.

Natural and Regulated Monopolies

  • Natural Monopoly: One firm can supply the entire market at lower cost than multiple firms.

  • Regulated Monopoly: Government controls prices and output to limit market power.

Market Power and Price Maker

  • Monopolies set prices above marginal cost (price makers).

Price Discrimination

  • Charging different prices to different consumers for the same good.

  • Example: Airline tickets, student discounts.

Horizontal vs. Vertical Mergers

  • Horizontal Merger: Between firms in the same industry.

  • Vertical Merger: Between firms at different stages of production.

DOJ/FTC Merger Guidelines and Herfindahl-Hirschman Index (HHI)

  • HHI: Measures market concentration; higher values indicate less competition. (where is the market share of firm in percentage points)

  • DOJ/FTC use HHI to evaluate potential anti-competitive effects of mergers.

Antitrust Laws: Sherman Act and Clayton Act

  • Sherman Act (1890): Prohibits monopolization and restraint of trade.

  • Clayton Act (1914): Addresses specific practices like price discrimination and mergers that lessen competition.

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