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Supply and Demand: Foundations of Market Analysis

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Supply and Demand

Introduction to Supply and Demand

The supply and demand model is a fundamental framework in microeconomics for understanding how prices and quantities are determined in competitive markets. This chapter covers the determinants of demand and supply, the concept of market equilibrium, the effects of shocks and government interventions, and the aggregation of individual behaviors into market outcomes.

Chapter 2 Supply and Demand

Demand

Determinants of Demand

Demand for a good is influenced by several factors, each of which can shift the demand curve:

  • Price of the good: The most direct determinant; as price changes, quantity demanded changes (movement along the curve).

  • Tastes: Consumer preferences can increase or decrease demand.

  • Information: Knowledge about the good (e.g., health effects) can shift demand.

  • Prices of other goods: Includes complements (goods used together) and substitutes (goods used in place of each other).

  • Income: Higher income generally increases demand for normal goods and decreases it for inferior goods.

  • Government rules and regulations: Taxes, subsidies, and regulations can affect demand.

  • Other factors: Such as expectations about future prices or demographic changes.

The Demand Curve

The demand curve shows the quantity of a good that consumers are willing to buy at each possible price, holding other factors constant. The law of demand states that, all else equal, consumers demand more of a good when its price is lower.

  • Quantity demanded: The amount consumers are willing to buy at a specific price.

  • Movement along the curve: Caused by a change in the good's own price.

  • Shift of the curve: Caused by changes in other determinants (e.g., income, tastes).

A Demand CurveA Shift of the Demand Curve

The Demand Function

The demand function expresses quantity demanded as a function of price and other variables:

where is quantity demanded, is the price of the good, is the price of beef, is the price of chicken, and is consumer income.

Example (linear demand function for pork):

Given , , :

Inverse Demand Function

The inverse demand function expresses price as a function of quantity:

Summing Demand Curves

The market demand curve is the horizontal sum of individual demand curves:

Aggregating the Demand for Broadband Service

Supply

Determinants of Supply

Supply for a good is determined by:

  • Price of the good: Higher prices generally increase quantity supplied.

  • Costs: Input prices and technology affect production costs and supply.

  • Government rules and regulations: Taxes, subsidies, and regulations can shift supply.

The Supply Curve

The supply curve shows the quantity of a good that firms are willing to sell at each price, holding other factors constant. Movement along the curve is due to price changes; shifts are due to changes in costs or regulations.

A Supply CurveA Shift of a Supply Curve

The Supply Function

The supply function expresses quantity supplied as a function of price and input costs:

where is the price of hogs (input).

Example (linear supply function for pork):

Given :

Summing Supply Curves

The market supply curve is the horizontal sum of individual supply curves (domestic and foreign):

Total Supply: The Sum of Domestic and Foreign Supply

Market Equilibrium

Definition and Determination

Market equilibrium occurs where quantity demanded equals quantity supplied. The equilibrium price is where consumers can buy as much as they want and sellers can sell as much as they want.

  • Excess demand: Quantity demanded exceeds quantity supplied at a given price.

  • Excess supply: Quantity supplied exceeds quantity demanded at a given price.

Market Equilibrium

Mathematical Solution for Equilibrium

Set and solve for and :

Example: Set equal:

General Equilibrium Solution

For general linear functions:

Demand: Supply: Equilibrium:

Shocking the Equilibrium

Shifts in Demand or Supply

Equilibrium changes only if a shock occurs that shifts the demand or supply curve. Shocks include changes in tastes, income, input prices, or government policy.

Equilibrium Effects of a Shift of a Demand CurveEquilibrium Effects of a Shift of a Supply Curve

Government Interventions

Types and Effects

Government policies can shift supply or demand, or cause the quantity demanded to differ from quantity supplied:

  • Licensing laws, quotas: Shift supply curves.

  • Price ceilings, price floors: Cause market imbalances (excess demand or supply).

A Ban on Rice Imports Raises the Price in JapanPrice Ceiling on GasolineMinimum Wage

Quotas and Price Controls

Quotas limit the quantity that can be imported or sold, shifting the supply curve and raising prices if binding. Price ceilings (maximum prices) and price floors (minimum prices) prevent the market from reaching equilibrium, creating shortages or surpluses.

Effect of a U.S. Quota on Sugar

Perfectly Competitive Markets

Characteristics

In perfectly competitive markets:

  • All participants are price takers.

  • Firms sell identical products.

  • Full information is available to all.

  • Trading costs are low.

Summary Table: Key Concepts in Supply and Demand

Concept

Definition

Example

Demand Curve

Shows quantity demanded at each price

Q = 286 - 20p

Supply Curve

Shows quantity supplied at each price

Q = 88 + 40p

Equilibrium

Where Qd = Qs

p* = 3.30, Q* = 220

Excess Demand

Qd > Qs at a price

Shortage

Excess Supply

Qs > Qd at a price

Surplus

Quota

Limit on quantity supplied

Import quota on sugar

Price Ceiling

Maximum legal price

Rent control

Price Floor

Minimum legal price

Minimum wage

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