 <p style="margin:0px;"><b>Note:</b>&nbsp;<b>You are purchasing a standalone product; MyLab Business Communication does not come packaged with this content.</b> Students, if interested in purchasing this title with MyLab Business Communication, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.</p> <p style="margin:0px;">&nbsp;</p> <p style="margin:0px;"><i>Business Communication Essentials&nbsp;</i>introduces you to the fundamental principles of business communication and gives you the opportunity to develop your communication skills. You&#39;ll discover how business communication differs from personal and social communication, and you&#39;ll see how today&#39;s companies are using blogs, social networks, podcasts, virtual worlds, wikis, and other technologies.</p> <p style="margin:0px;">&nbsp;</p> <p style="margin:0px;">Business&nbsp; Communication Essentials&nbsp;offers you&nbsp;the opportunity&nbsp;to practise&nbsp;communication skills that&nbsp;will help&nbsp;you get jobs and&nbsp;be promoted in&nbsp;today&#39;s workplace. The new fifth Canadian edition&nbsp;is student-friendly and features the most extensive end-of-chapter activities available, including questions, exercises,&nbsp;assignments,&nbsp;and cases.</p> <p style="margin:0px;">&nbsp;</p> <p style="margin:0px;">If you would like to purchase both the physical text and&nbsp;MyLab Business Communication, search for:</p> <p style="margin:0px;">&nbsp;</p> <p style="margin:0px;">xxxxxxxxx / xxxxxxxxxxx Business Communication Essentials, Fourth Canadian Edition Plus NEW MyLab Business Communication with Pearson eText -- Access Card Package </p> <p style="margin:0px;">&nbsp;</p> <p style="margin:0px;">Package consists of:</p> <p style="margin:0px;">&nbsp;</p> <p style="margin:0px;">0134681770 / 9780134681771 Business Communication Essentials, Fifth Canadian Edition, 5/e</p> <p style="margin:0px;">0135285658 / 9780135285657 MyLab Business Communication with Pearson eText -- Standalone Access Card -- for Business Communication Essentials, Fifth Canadian Edition, 5/e</p>   

<h3>For courses in business communications.</h3><p>Help your students launch their careers with modern communication skills</p><p>Communication is the most valuable skill that graduates can bring into the workforce, but it is one of the most challenging to teach. <strong>Business Communication Essentials</strong> blends the timeless fundamentals of communication with contemporary techniques and an emphasis on business-English improvement. To help students succeed from their first day on the job, Business Communication Essentials presents the full range of on-the-job skills that today&rsquo;s communicators need, from writing conventional printed reports to using the latest digital, social, mobile, and visual media.</p>

<ol><li>Understanding Business Communication in Today's Workplace</li><li>Mastering Team Skills and Interpersonal Communication</li><li>Planning Business Messages</li><li>Writing Business Messages</li><li>Completing Business Messages</li><li>Crafting Messages for Electronic Media</li><li>Writing Routine and Positive Messages</li><li>Writing Negative Messages</li><li>Writing Persuasive Messages</li><li>Understanding and Planning Reports and Proposals</li><li>Writing and Completing Reports and Proposals</li><li>Developing Oral and Online Presentations</li><li>Building Careers and Writing Résumés</li><li>Applying and Interviewing for Employment</li></ol>

<p>Communication is the most valuable skill that graduates can bring into the workforce, but it is one of the most challenging to teach. <strong>Business Communication Essentials</strong> blends the timeless fundamentals of communication with contemporary techniques and an emphasis on business-English improvement. To help students succeed from their first day on the job, Business Communication Essentials presents the full range of on-the-job skills that today's communicators need, from writing conventional printed reports to using the latest digital, social, mobile, and visual media.</p>

<P>This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book.</P> <p style="margin:0px;"><b>NOTE: Before purchasing, check with your instructor to ensure you select the correct ISBN.</b> Several versions of Pearson&#39;s MyLab &amp; Mastering products exist for each title, and registrations are not transferable. To register for and use Pearson&#39;s MyLab &amp; Mastering products, you may also need a Course ID, which your instructor will provide.</p><p style="margin:0px;"><i><br></i></p><p style="margin:0px;">Communication is the most valuable skill that graduates can bring into the workforce, but it is one of the most challenging to teach.&nbsp;<i>Business Communication Essentials&nbsp;</i>blends the timeless fundamentals of communication with contemporary techniques and an emphasis on business-English improvement. To help students succeed from their first day on the job,&nbsp;<i>Business Communication Essentials&nbsp;</i>presents the full range of on-the-job&nbsp;skills that today&rsquo;s communicators need, from writing conventional printed reports to using the latest digital, social, mobile, and visual media.</p><p style="margin:0px;"><br></p><p style="margin:0px;">The new, fifth Canadian edition is student-friendly and features the most extensive end-of-chapter activities available, including questions, exercises, assignments, and cases. Packaged with MyLab Business Communication<i>,</i>&nbsp;this edition gives you access to tools for building your language skills while you develop your business communication know-how.</p>   

Courtland L. Bovee

John V. Thill

Jean A. Scribner

Business Communication Essentials, Canadian Edition

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