Naresh K. Malhotra

A digital version of the text you can personalize and read online or offline.

eTextbook

Basic Marketing Research

A digital version of the text you can personalize and read online or offline. If your instructor has invited you to join a specific Pearson eTextbook course for your class, you will need to purchase your eText through the course invite link they provide.

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This product is expected to ship within 3-6 business days for US and 5-10 business days for Canadian customers.

This product is a bound, printed text book.

Basic Marketing Research, 4th edition

12-month access eTextbook

Paperback

Basic Marketing Research, 4th edition

12-month access eTextbook

Paperback

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