Making Your Strategy Work: How To Develop, Refine and Execute A Winning Strategy, 1st edition

Published by FT Publishing International (August 22, 2013) © 2014

  • Chris Outram
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Title overview

Most strategy books on the market are about formulating and developing a winning strategy. Executing that strategy is often neglected. Making Your Strategy Work will show you how to get your strategy from paper to people.

 

With help from 100 leading executives, including Justin King (CEO of Sainsbury’s), Bob McDonald (CEO of Procter & Gamble) and Terry Leahy (ex-CEO of Tesco), this book answers the big strategy questions:

  • Why is strategy development so difficult these days?
  • How do you engage your people with your strategy?
  • How do you lead and manage strategy effectively?

Table of contents

Preface

Foreword by Richard Koch

1. Introduction

2. Developing good strategy ± a science or an art?

3. What makes strategy development difficult?

4. Why the top team must lead the charge

5. The execution of strategy ± the people puzzle

6. Ten strategic pitfalls . . .

7. . . . and how to avoid them

8. Tips for the top – what aspiring execs need to know and do

9. In summary

Further Insights: Why there is little new in strategy

Further Insights: The core strategy process

Endnotes

Contributor biographies

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