<p>For managerial economics courses.</p><h3>A problem-based approach that uses real-world issues and examples from actual markets</h3><p><cite><strong>Managerial Economics and Strategy</strong></cite> uses modern theories, business examples and real data to illustrate how economic principles impact business decisions. Coverage of contract theory, behavioral economics, game theory, and pricing tools, along with economic problem sets and steps on how to solve them, are especially useful to future managers.</p><p>The <strong>3rd Edition</strong> features new discussions, mini cases and exercises. With this text, students will be well-prepared to apply what they've learned to their decision-making in the real world.</p>

<p>1. Introduction <br> 2. Supply and Demand <br> 3. Empirical Methods for Demand Analysis <br> 4. Consumer Choice <br> 5. Production <br> 6. Costs <br> 7. Firm Organization and Market Structure <br> 8. Competitive Firms and Markets <br> 9. Monopoly <br> 10. Pricing with Market Power <br> 11. Oligopoly and Monopolistic Competition <br> 12. Game Theory and Business Strategy <br> 13. Strategies over Time <br> 14. Managerial Decision Making Under Uncertainty <br> 15. Asymmetric Information <br> 16. Government and Business <br> 17. Global Business<br> <br> Answers to Selected Questions <br> Definitions <br> References <br> Sources for Managerial Problems, Mini-Cases, and Managerial Implications</p>

<p><cite><strong>Managerial Economics and Strategy</strong></cite> uses modern theories, business examples and real data to illustrate how economic principles impact business decisions. Coverage of contract theory, behavioral economics, game theory, and pricing tools, along with economic problem sets and steps on how to solve them, are especially useful to future managers.</p><p>The <strong>3rd Edition</strong> features new discussions, mini cases and exercises. With this text, you'll be well-prepared to apply what you've learned to your decision-making in the real world.</p>

<p>For managerial economics courses.</p><h3>A problem-based approach that uses real-world issues and examples from actual markets</h3><p><cite><strong>Managerial Economics and Strategy</strong></cite> uses modern theories, business examples and real data to illustrate how economic principles impact business decisions. Coverage of contract theory, behavioral economics, game theory, and pricing tools, along with economic problem sets and steps on how to solve them, are especially useful to future managers.</p><p>The <strong>3rd Edition</strong> features new discussions, mini cases and exercises. With this text, students will be well-prepared to apply what they’ve learned to their decision-making in the real world.</p>

 <p style="margin:0px;">1. Introduction</p><p style="margin:0px;">2. Supply and Demand</p><p style="margin:0px;">3. Empirical Methods for Demand Analysis</p><p style="margin:0px;">4. Consumer Choice</p><p style="margin:0px;">5. Production</p><p style="margin:0px;">6. Costs</p><p style="margin:0px;">7. Firm Organization and Market Structure</p><p style="margin:0px;">8. Competitive Firms and Markets</p><p style="margin:0px;">9. Monopoly</p><p style="margin:0px;">10. Pricing with Market Power</p><p style="margin:0px;">11. Oligopoly and Monopolistic Competition</p><p style="margin:0px;">12. Game Theory and Business Strategy</p><p style="margin:0px;">13. Strategies over Time</p><p style="margin:0px;">14. Managerial Decision Making Under Uncertainty</p><p style="margin:0px;">15. Asymmetric Information</p><p style="margin:0px;">16. Government and Business</p><p style="margin:0px;">17. Global Business</p><p style="margin:0px;">&nbsp;</p><p style="margin:0px;">Answers to Selected Questions</p><p style="margin:0px;">Definitions</p><p style="margin:0px;">References</p><p style="margin:0px;">Sources for Managerial Problems, Mini-Cases, and Managerial Implications</p>   

<p><cite><strong>Managerial Economics and Strategy</strong></cite> uses modern theories, business examples and real data to illustrate how economic principles impact business decisions. Coverage of contract theory, behavioral economics, game theory, and pricing tools, along with economic problem sets and steps on how to solve them, are especially useful to future managers.</p><p>The <strong>3rd Edition</strong> features new discussions, mini cases and exercises. With this text, you'll be well-prepared to apply what you’ve learned to your decision-making in the real world.</p>

Jeffrey M. Perloff

James A. Brander

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