Microeconomics: Canada in the Global Environment, 12th edition

Published by Pearson Canada (28 June 2024) © 2025

  • Michael Parkin Emeritus of University of Western Ontario
  • Robin Bade University of Western Ontario

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Title overview

The economic way of thinking is a foundational skill for citizenship and career. Every feature of Parkin/Bade helps the student develop this skill, repeatedly using its central ideas of tradeoff; opportunity cost; the margin; incentives; the gains from voluntary exchange; the forces of demand, supply, and equilibrium; the pursuit of economic rent; and the tension between self-interest and the social interest.

Parkin/Bade is thoroughly updated, intuitive rather than technical, grounded in data and empirical evidence, extensively illustrated with well-chosen examples and photographs, enlivened with applications that focus on issues at play in today's world, focused on learning-by-doing, and seamlessly integrated with MyLab Economics.

Table of contents

  1. What Is Economics?
  2. The Economic Problem
  3. Demand and Supply
  4. Elasticity
  5. Efficiency and Equity
  6. Government Actions in Markets
  7. Global Markets in Action
  8. Utility and Demand
  9. Possibilities, Preferences, and Choices
  10. Output and Costs
  11. Perfect Competition
  12. Monopoly
  13. Monopolistic Competition
  14. Oligopoly
  15. Externalities
  16. Public Goods and Common Resources
  17. Markets for Factors of Production
  18. Economic Inequality

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