Understanding Cross-cultural Management, 5th edition
- Marie-Joelle Browaeys |
- Roger Price |
Title overview
Offer your students a unique learning experience in cross-cultural management from theory to practice
Understanding Cross-Cultural Management, 5th edition, is the ideal learning resource, that reflects the increasing diversity within the workforce and the global nature of business today, from theory to practice.
Updated with new topical examples and articles, this edition encourages your students to explore and debate ideas and insights from multiple perspectives and regions.
Hallmark features of this title
Allow your students to explore rich content with a wider range of ideas and concepts in cross-cultural management.
- Offers a broad view of theories, models, and ideas on culture regarding management, organisation and communication.
- Allows the practical application of the theories and ideas presented by demonstrating examples from the business world
Support your students' learning with a range of features and activities that will help them reflect and engage in group discussions
- Combines a concise overview of cross-cultural concepts and learning-by-doing activities
- Prompts students to apply theory to a number of brief case studies, mostly taken from the business media, in a practical and relevant manner
New and updated features of this title
- Renewed and revised throughout to include up-to-date examples and new theoretical input.
- New and updated topical news articles reflect the dynamic nature of cross-cultural management and the increasing focus on management in non-Western cultures, particularly in Asia.
- Updated supporting materials include an extended Instructor’s Manual with more suggested answers to activities and more references to original source material including journal and video content.
Key features
Features of Pearson eTextbook for the 5th Edition
Extend learning beyond the classroom with Pearson eText – an easy-to-use digital textbook.
Optimise study time
- Find it fast. Enhanced search makes it easy to find a key term or topic to study. Students can also search videos, images, and their own notes.
- Get organised and get results. Students can customise how they study and add their own notes, bookmarks, and highlights directly in their eText.
- Study in a flash. Students can use pre-built flashcards or create their own to study how they like.
Meet students where they are
- Read online or offline. With the mobile app, you and your students can access your eText anytime, even offline.
- Listen anywhere. Learners can listen to the audio version of their eText for most titles, whether at home or on the go.
- Watch and learn. Videos and animations within the eText bring tricky concepts to life (available in selected titles).
Find out more about Pearson eTextbooks.
Table of contents
Part One Culture and Management
- Determinants of culture
- Dimensions of culture: Hofstede and GLOBE
- Business cultures in the Western world
- Business cultures in Asia, Africa and the Middle East
- Cultural dimensions and dilemmas
- Culture and styles of management
Part Two Culture and Organisations
- Culture and corporate structures
- Culture and leadership
- Culture and corporate strategy
- Managing human resources in a global environment
- Culture and customers in the global market
- Managing cultural change in a global environment
Part Three Culture and Business Communication
- Business communication across cultures
- Managing intercultural negotiation and conflict
- Working effectively in an international environment
Author bios
Marie-Joëlle Browaeys is a lecturer and researcher in cross-cultural management, affiliated to the Nyenrode Business University, The Netherlands.
Roger Price, formerly a senior lecturer at Nyenrode Business University, The Netherlands, is a freelance coach, instructor and writer in the area of cross-cultural management.