<p><strong><em>Writing for the Mass Media</em></strong> presents clear writing, simple organization, abundant exercises, and precise examples pertaining to media writing and opportunities to help you develop your skills as a professional writer. The text offers classic and ahead-of-the-curve content to best prepare you for your future career.</p>

<p>1. What is Good Writing?<br>2. Basic Tools of Writing<br>3. Style and the Stylebook<br>4. Writing in the Media Environment<br>5. Basic News Writing<br>6. Writing for Print Journalism<br>7. Writing for the Web<br>8. Writing for Broadcast Journalism<br>9. Writing and Images<br>10. Writing Advertising Copy<br>11. Writing for Public Relations<br>12. The Writer and the Law<br>13. Getting a Job in the Mass Media</p>

1. What is Good Writing?<br>2. Basic Tools of Writing<br>3. Style and the Stylebook<br>4. Writing in the Media Environment<br>5. Basic News Writing<br>6. Writing for Print Journalism<br>7. Writing for the Web<br>8. Writing for Broadcast Journalism<br>9. Writing and Images<br>10. Writing Advertising Copy<br>11. Writing for Public Relations<br>12. The Writer and the Law<br>13. Getting a Job in the Mass Media   

James G. Stovall

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Writing for the Mass Media

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Writing for the Mass Media, 9th edition

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