Doing Research in Business and Management, 2nd edition
Published by Pearson (20 October 2017) © 2018
- Mark N. K. Saunders Professor of Business Research Methods, University of Birmingham
- Philip Lewis Formerly of University of Gloucestershire
Details
- A print edition
This product is expected to ship within 3-6 business days for US and 5-10 business days for Canadian customers.
Title overview
Understand the theory and techniques behind research methods used in business today
Doing Research in Business Management, 2nd edition, introduces you to the theory and techniques of research methods in an easy-to-follow way. The concise style and clear diagrams bring the subject to life and make it accessible. Covering all areas of research, from writing a research proposal to completing an entire research project, the text guides you with clear explanations and applications at each step.
Updated with new features and the latest developments in the field, this edition will equip you with the knowledge to conduct effective research in business management.
This edition includes a Companion Website.