16-20 hours over 6+ weeks
Invaluable insider insights from your project advisor.
Up to 3 hours of 1-2-1 support.
Switch on to our online library to access authentic case studies, proven business models, and practice scenarios that will help you test and deliver your plan.
Up to 4 hours of content.
Explore value proposition expert Julia Shalet's seven practical steps to determine if an idea is worth pursuing.
Think through the different elements of a value proposition.
Map evidence to find your riskiest assumptions. What don't you know? How risky is what you don't know?
Use this set of questions to help you get the most information you can from an interviewee.
Clearly articulate an evidenced, meaningful value proposition.
Nurture and test new ideas designed to deliver on strategy quickly and efficiently.
Synthesize data and use it to make evidence-based proposals and decisions.
Implement strategies for understanding how customers really think, feel, and behave.
Apply a structured approach to understand and validate customer problems and explore customers' desired benefits.
Demonstrated live project experience around a key opportunity in your business that adds to value proposition creation.
Gained proficiency in critical skills fundamental to creating a compelling value proposition that supports your career development.
A structured business plan with templates that you can download and use in future projects.
A Credly badge that certifies your competence in creating an impactful value proposition.
Talk to a sales representative to get a custom quote for your organization.
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