Basic Business Statistics, Global Edition, 15th edition

Published by Pearson (March 17, 2025) © 2025

  • Mark L. Berenson Zicklin School of Business, City University of New York; Montclair State University
  • David M. Levine Baruch College, City University of New York
  • Kathryn A. Szabat La Salle University
  • David F. Stephan Two Bridges Instructional Technology
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Title overview

For 1- or 2-semester courses in Business Statistics.

Basic Business Statistics makes statistics understandable by exploring concepts in the context of specific business problems and situations. In line with the ASA's Guidelines for Assessment and Instruction (GAISE), the authors emphasise interpretation, analysis and communication of statistical results using several data analysis tools. Examples are drawn from various functional areas of business, giving learners ample practice in applying statistics to business decision making. Integrated throughout are exemplars of and instructions for using data analysis tools such as Microsoft Excel, JMP, Minitab and Tableau.

The 15th Edition adds new content on regression and analytics, new and updated cases, and new or revised content throughout.

Table of contents

  • F. First Things First
  • 1. Defining and Collecting Data
  • 2. Tabular and Visual Summarization of Variables
  • 3. Numerical Descriptive Measures
  • 4. Basic Probability
  • 5. Discrete Probability Distributions
  • 6. The Normal Distribution and Other Continuous Distributions
  • 7. Sampling Distributions
  • 8. Confidence Interval Estimation
  • 9. Fundamentals of Hypothesis Testing: One-Sample Tests
  • 10. Two-Sample Tests
  • 11. Analysis of Variance
  • 12. Chi-Square and Nonparametric Tests
  • 13. Simple Linear Regression
  • 14. Introduction to Multiple Regression
  • 15. More Complex Multiple Regression Models
  • 16. Time-Series Forecasting
  • 17. Business Analytics
  • 18. Getting Ready to Analyze Data in the Future

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