Marketing for Hospitality and Tourism, Global Edition, 8th edition

Published by Pearson (May 10, 2021) © 2021

  • Philip Kotler Northwestern University
  • John T. Bowen University of Houston
  • James Makens Wake Forest University
  • Seyhmus Baloglu University of Nevada Las Vegas
Products list
Products list

Details

  • A print copy
  • Free shipping

Features

  • Philip Kotler, leading marketing educator
  • Current industry trends discussed
  • Provides hands-on application assignments

This product is expected to ship within 5-7 business days for Australian customers.

Need help? Get in touch