Pyramid Principle, The: Logic In Writing and Thinking, 3rd edition

Published by FT Publishing International (March 16, 2021) © 2021

  • Barbara Minto
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  • An international best-seller
  • How to think creatively

An international best-seller

The Pyramid Principle is the international best-seller on how to think creatively, reason lucidly and produce crisp, clear, compelling business writing.

Join the tens of thousands of people worldwide who have benefited from Barbara Minto's technique, to present your thinking so clearly that the ideas jump off the page and into the mind of the reader.

Can your writing do without it?

  • Preface
  • Intro to Part I - The Minto Pyramid Principle: Logic in Writing
  • PART 1 THE PYRAMID PRINCIPLE: LOGIC IN WRITING
  • 1. Why a pyramid structure
  • 2. The substructures within the pyramid
  • 3. How to build a pyramid structure
  • 4. Fine points of introductions
  • 5. Deduction and induction: the difference
  • 6. How to highlight the structure
  • Intro to Part 2 - The Minto Pyramid Principle: Logic in Thinking
  • PART 2 THE PYRAMID PRINCIPLE: LOGIC IN THINKING
  • 7. Questioning the order of a grouping
  • 8. Questioning the problem-solving process
  • 9. Questioning the summary statement
  • 10. Putting it into readable words
  • Appendix: Problem Solving in Structureless Situations

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