MyLab Marketing positively impacts student performance in both hybrid and online courses

Pearson | September 17, 2021 in Meaningful Outcomes

A woman sitting at a table and looking at mobile, a side table with a plant beside her

How MyLab Marketing contributes to student success

In Fall 2018, Professor Rebecca Reczek from Ohio State University partnered with Pearson to investigate how MyLab™ Marketing for Principles of Marketing by Kotler and Armstrong impacted student performance in her Principles of Marketing course.