English is the international language of business and a foundational skill for many roles. The right level of English proficiency is key for individuals and businesses to excel.
But what is the “right” level?
English is not a one-size-fits-all skill. Customer Service Representatives need different English skills to IT Systems Managers. Senior staff will often need more advanced English skills than junior staff.
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We know that, for hiring professionals, it can be a challenge to work out your specific language requirements. You aren’t English assessors, so you may default to using vague descriptions, like “strong English skills” or always asking for a B2-level English certification.
But taking this approach means you might be asking for more or less proficiency than the role needs. The knock-on effect? You miss out on great candidates for your roles, spend more money upskilling new hires and waste time on unsuitable applicants.
Being precise about the English skills needed for specific roles enables hiring managers to get the right candidate(s). It can help you:
Pearson’s GSE Job Profiles gives professionals accurate English language skill profiles for almost 1400 roles, so you can identify applicants with role-fit English skills.
GSE Job Profiles gives talent acquisition professionals a competitive advantage to finding the best staff. It helps you go beyond generic language skill requirements for candidates, set targeted cut scores based on global standards and reduce the risk of mis-hires. A bad hire can cost you 30% of the employee's salary, an expense that typically increases with job level.
Powered by Pearson’s GSE and Faethm by Pearson, GSE Job Profiles is the first and only tool mapping English skills to roles, giving you trusted global benchmarks for English language assessments. It’s the result of over 30 years of language learning, developed using real English test responses and validated by industry experts.
Defining the role requirements is a crucial step in the hiring process. It involves identifying the key tasks, skills and qualifications needed for the role. A well-defined description helps attract the right applicant and ensures that the hiring process is focused on finding the best fit for the position.
To define the role requirements, managers should consider the following:
This will help attract qualified candidates and ensure that the process is efficient and effective.
Here’s how to integrate GSE Job Profiles insights into your hiring processes and hire best-fit candidates for your roles fast.
1. Identify the English skills needed for your roles: Remove the guesswork and find out the right level of English for your roles using our GSE Job Profiles demo or by getting in touch with our experts.
2. Assess candidates’ language ability: Use a fast, accurate and business-relevant English test, like Versant by Pearson, to get a complete picture of your potential candidates’ language competency.
3. Compare candidate results with cut scores: Progress candidates that meet the agreed-upon required English level for the role.
4. Ensure a fast start with upskilling recommendations: Use GSE Job Profile insights to make targeted language learning recommendations for new hires and help them thrive in their roles.
GSE Job Profiles is a game-changer for HR professionals looking to hire top employees. By leveraging this powerful tool, you can make data-driven hiring decisions, enhance candidate-role fit, and ultimately drive business success.
Ready to revolutionize your hiring?
Or, for access to the full GSE Job Profiles database, book a free consultation with our experts now.
If 2025 taught us anything, it’s that educators who lead with heart, ingenuity and resilience help students thrive. Your creativity drove the momentum. Your learners set the direction. Our role at Pearson was to support your journey with tools that save time, create impact and open more opportunities for your students.
Here’s your Educator Wrapped for 2025.
In international education, admissions are just the beginning. While securing a place at a university is a massive milestone for a student, measuring success continues for them from the moment they arrive on campus. Institutions know that academic performance, engagement and retention are shaped long before the first lecture begins, and one of those critical factors is English language proficiency.
Students who begin their studies with the right level of English are better equipped to participate fully in academic life. They understand course material, contribute to discussions and complete assignments with confidence. This foundation does not support individual achievement; it also strengthens the entire learning environment.
That is why reliable proficiency testing is more than an admissions tool. It is a strategic investment in student success.
Universities have long understood the connection between language readiness and academic outcomes. When students are placed correctly, they are more likely to thrive. Misplacement, on the other hand, can lead to frustration, disengagement and even dropout.
Reliable testing helps institutions avoid such pitfalls. It ensures that students are matched to the right level of study, reducing the need for remedial support and improving retention rates. For universities, this translates into stronger performance metrics and a cohesive student experience overall.
The Pearson English Express Test is designed to support this journey before day one. With fast, secure and trusted results, it gives both students and institutions the clarity they need to move forward with confidence.
It delivers certified scores within 48 hours, allowing universities to make timely decisions and students to begin their academic journey without delay. It is AI-powered scoring and alignment with CEFR and GSE frameworks ensures accuracy, while remote proctoring and identity verfication protect the integrity of the results.
This combination of speed, precision and security makes the Pearson English Express Test more than just a test but a strategic tool for long-term success
For universities, adopting the Pearson English Express Test is not just about streamlining admissions; it is about strengthening the entire student lifecycle. By ensuring that potential students are linguistically prepared, institutions can reduce academic risk, improve retention and enhance their reputation for supporting international learners.
The Pearson English Express Test helps universities to demonstrate a commitment to quality and care. It shows that they are not just admitting students, they are setting them up for success.
In a competitive global education market, institutions need solutions that go beyond the basics. The Pearson English Express Test offers a smarter, more strategically driven approach to language assessment. One that not only supports them getting into university, but also from application to graduation.
By choosing the Pearson English Express Test, universities are investing in outcomes that matter: academic success, student satisfaction and long-term institutional positive impact.
Across classrooms, holidays show up as stories, songs, recipes, colors and customs. For English educators, they also offer language tasks that build communication, intercultural understanding and community. The key is to celebrate in a way that’s inclusive, academically rich, and respectful of diverse beliefs and backgrounds. Here are some activities you can do this festive season with minimal fluff and maximum impact, each tied to clear language objectives.
