Market Leader teaches English and Business
Covering all of the regular skills such as grammar, vocabulary, reading and conversation, this textbook also gives students a chance to practise their business skills.Throughout the course, students are encouraged to draw on their own experience and opinions, and develop their thinking and collaboration skills.
Market Leader includes authentic material
It’s extremely important to give students of Business English as much study material as possible that’s been taken from original sources.
Market Leader includes authentic texts from the Financial Times and other publications to provide students with essential business vocabulary and improve their comprehension skills.
Interviews (twelve per level) with people from the business world develop students’ listening, prediction and note-taking skills, at the same time as giving them an expert perspective on the latest business practices.
Market Leader teaches functional English
Additional case-study lessons encourage collaboration and are taken from realistic business settings.
These case studies are designed to improve students’ communication skills and critical thinking when dealing with business-related problems. Students work together to prepare and present projects or solve problems – very much as they will in their future jobs.
The case studies are linked to the unit’s business topics. Each case study ends with a practical writing task, which reflects the kind of written texts that the students will need to write at work.