Published byPearson Canada (August 29th 2012) - Copyright © 2013
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THINK Currency. THINK Relevancy. THINK Social Psychology.
THINK Social Psychology is designed to teach you the essential information you need in a briefer, more accessible format. THINK is more than just a textbook—its unique, engaging visual design, contemporary examples, and high-interest readings make social psychology exciting and relevant.
Table of contents
1. What Is Social Psychology?
2. The Science of Social Psychology
Reading: Most People Are Not Weird
3. Social Cognition: Thinking about the Social World
4. The Self: Who Am I and How Do Other Individuals See Me?
5. Social Perceptions: How Do We Perceive Others?
Applying Social Psychology: Business
6. Attitudes: Making Evaluations about the World
Applying Social Psychology: Health
7. The Power of Persuasion
Reading: Indecent Influence: The Positive Effects of Obscenity on Persuasion
8. Social Influence: Should We Resist?
9. The Power of the Group
Applying Social Psychology: Law
10. Stereotypes, Prejudice, and Discrimination: Causes and Consequences
Reading: See Baby Discriminate
Reading: Facial Structure Is a Reliable Cue of Aggressive Behavior
12. Attraction and Close Relationships
Reading: How Science Can Help You Fall in Love
13. Prosocial Behaviour: Why We Help, and Why We Don’t
Reading: The Smell of Virtue: Clean Scents Promote Reciprocity and Charity
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