MyMarketingExperience at University of Newcastle
University of Newcastle invited Pearson to attend the Level 5 Business & Agriculture Students' presentation event.
Read moreSuccess stories
Take a look at the testimonials from educators and students who have shared their experiences of using our other products and services.
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University of Sheffield, MyMarketingExperience, UK
In this video, Dr Nicki Newman of Sheffield Management School shares her experience of using digital simulation MyMarketingExperience to teach undergraduate and postgraduate students, and to increase student engagement and satisfaction.
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Oxford Brookes University, MyMarketingExperience, UK
In this video, lecturers, their head of department and students share the effect of MyMarketingExperience on teaching and learning.
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MyMarketingExperience, BPP University, UK
After attending a gameplay day, BPP decided to use MyMarketingExperience with their Advance Strategy for Marketing students so that their students could practically apply marketing theory.
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Trinity College Dublin, MyMarketingExperience, Ireland
Watch this video to see how an assistant professor in marketing at Trinity College Dublin integrates MyMarketingExperience into her teaching, and the success her students gain from using it as part of their learning.
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What students say
We get set homework every week. For me the benefit of MyMathLab is actually working through the examples that we've been taught in class. That's how I learn maths.
Llinos Owen, student, Engineering Maths, University of Liverpool, UK (MyMathLab)
I just wanted to let you know how helpful the Mastering Biology is! It makes me study better, almost forces me to it! And it is a perfect combination between pictures, videos and text. It's genius!
Renee Bakkemo, student, University of Essex (MasteringBiology)
It is like having a teacher by your side, you learn it a lot quicker than usual homework!
Jannick Mikkelsen, student, Copenhagen Business School, Denmark (MyEconLab)
[MyFinanceLab is] like a personal tutor laying the path toward your learning finance.
Fredrik Hannfors, student, Stockholm School of Economics, Sweden (MyFinanceLab)
What educators say
"What really helped was that fact that [MasteringEngineering] was online, available 24/7. That really helped; students these days want to decide when they study. That's when we really saw our pass rates go up."
- Gillian Saunders, lecturer, Delft University of Technology, Netherlands, using MasteringEngineering with Hibbeler: Statics (MasteringEngineering)
The average mark is approximately 10% higher than it was previously. Furthermore, the failure rate has decreased significantly - from 32% to 5-14% in recent years.
Marion Birch and Niels Walet, Manchester University (MasteringPhysics)
Since I've been using it my pass rates have gone up - the first year I used the system it was quite striking.
Carrie Rutherford, London South Bank University, UK (MyMathLab)
Results show that these students performed on average 10% better on the final exam.
Matthew Olczak, Aston University, UK (MyEconLab)
The percentage of students who passed the course increased from 55% to 80%.
Halit Gonenc, University of Groningen, Netherlands (MyFinanceLab)
The number of low performers was lower than in the corresponding exams a year ago.
Jouko Karjalainen, Aalto University, Finland (MasteringPhysics)