Cover: Marketing

Marketing, 14th edition

Published by Pearson (July 19th 2019) - Copyright © 2019

  • Gary Armstrong University of North Carolina
  • Philip Kotler Northwestern University
  • Marc Oliver Opresnik

MyLab

from

£24.98

Need help? Get in touch

Empower your students, in class and beyond

Meet students where they are with MyLab®, and capture their attention in every lecture, activity, and assignment using immersive content, customized tools, and interactive learning experiences in your discipline.