For MBA level strategy courses.
Strategy and the Business Landscape is based on contemporary research in the field of strategy and adopts a value-focused, firm-centered perspective that promotes an analytical approach to strategy.
For MBA level strategy courses.
Strategy and the Business Landscape is based on contemporary research in the field of strategy and adopts a value-focused, firm-centered perspective that promotes an analytical approach to strategy.
Brief Format
The text is meant to be relevant to practitioners or practitioners-to-be, for whom it has been written as a short introduction to or refresher on strategy. Each of the chapters, except the historical introduction, concludes with a section that offers guidance for the strategy development process in terms of steps to follow or tests and principles to apply.
Historical Perspective
The book fosters an ability to sort through the continual barrage of new ideas—some good and others bad—about strategy.
Integrated Case Map
Included in the front inside cover, a case map provides suggestions of cases meant to illustrate, deepen, and extend the concepts developed in the text.
OTHER TOPICS OF DISTINCTION
Superior Authorship
Pankaj Ghemawat, respected and renowned former Harvard Business School Professor, has written this brief strategy text, designed to help students master a body of analytical tools and develop an integrative point of view when making strategic choices.
NEW! Chapter on Global Strategy
This brand new chapter provides insight on how to align the firm’s strategic activities on the global stage.
NEW! Chapter on Global Strategy
This brand new chapter provides insight on how to align the firm’s strategic activities on the global stage.
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