Designing Connected Content: Plan and Model Digital Products for Today and Tomorrow, 1st edition

Published by New Riders (December 6, 2017) © 2018

  • Carrie Hane
  • Mike Atherton

VitalSource eTextbook

ISBN-13: 9780134764047
Designing Connected Content: Plan and Model Digital Products for Today and Tomorrow
Published 2017
  • Available for purchase from all major ebook resellers, including InformIT.com

Paperback

ISBN-13: 9780134763385
Designing Connected Content: Plan and Model Digital Products for Today and Tomorrow
Published 2017

Details

  • A print text
  • Free shipping
  • Also available for purchase as an ebook from all major ebook resellers, including InformIT.com
Often an afterthought in the web development process, content strategy needs to be considered front and center. If website content is out of date, off-brand, and out of control, a huge opportunity to engage, convert, and retain customers online is being missed. But creating (and caring for) "meaningful" content is far more complicated than we're often willing to acknowledge. Designing Connected Contentexplains how to design, plan, and structure content that can be used now and can be ready for the future.
  • LET’S GET CONNECTED
  • 1 Designing From the Bottom Up
  • 2 Why We Need a New Way of Approaching Digital Content
  • 3 Understanding Structured Content
  • STRUCTURING CONTENT
  • 4 Researching the Subject Domain
  • 5 Creating a Domain Model
  • 6 Translating to a Content Model
  • PUBLISHING CONTENT
  • 7 Designing Connected Content
  • 8 Implementing Connected Content
  • 9 Bringing Your Content to Life
  • THE FUTURE
  • 10 The Future Isn’t Waiting

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