
Managerial Accounting, 8th edition
- Wendy M. Tietz |
- Karen W. Braun |
Title overview
For introductory courses in managerial accounting.
Learning from the accounting decisions of real companies
Managerial Accounting explores how financial data and analysis are used to make business decisions. Award-winning authors Wendy Tietz and Karen Braun home in on data analysis and Excel® skills as key competencies for sound accounting practices. By drawing on actual accounting examples from well-known companies, they keep the material engaging, practical and relevant.
The 8th Edition introduces new financial analysis problems and more in-depth data analytics projects, expanding options across skill levels. Students also weigh the impact of AI on businesses and evaluate the accounting decisions of newly referenced companies, from Ford and Etsy to Sphere Entertainment.
Hallmark features of this title
Making connections
- Microsoft® Excel skills (one per chapter) are selected for their use in data analysis. Corresponding homework questions tie in the business decision from the chapter.
- A continuing case follows one company through all chapters, connecting key concepts and topics.
- Why is this important? boxes throughout chapters help students evaluate the business significance of newly explored concepts.
Critical-thinking activities
- UPDATED: End-of-chapter problems include Quick Checks (understanding concepts), Short Exercises (understanding data analytics output) and Exercises (performing data analytics).
- Try It! interactive questions throughout chapters prompt students to apply concepts they’ve just learned.
- Ethics Mini Cases and Real-Life Mini Cases delve into real examples from real companies.
New and updated features of this title
Company spotlights
- NEW: Two new AI Spotlights per chapter were added. They examine how AI is impacting both large and small businesses, in relation to chapter topics.
- NEW: Two new Small Business Spotlights per chapter were added. They show how chapter concepts apply to real small businesses.
- REVISED: Ten new chapter-openers feature accounting examples from newly referenced companies, including McDonalds, Marriott, Coca-Cola, Six Flags and Costco.
Analytical problem-solving
- UPDATED: More in-depth data analytics projects were introduced. The projects teach students how to extract and examine key information about a company’s products, operations and consumer buying habits.
- NEW: Real-World Reporting problems (2 per chapter) were added. These problems help students understand and analyze the Form 10-k of companies traded on either the NYSE or NASDAQ.
- UPDATED: Mini analytics dashboards and other data analytics content gives students a foundation of analytics knowledge that they can build upon in future courses.
Key features
Features of MyLab Accounting for the 8th Edition
- Mini Sims put students in professional roles and ask them to respond to real business challenges.
- REVISED: Auto-graded Excel® projects let you seamlessly integrate Excel content into your course without having to manually grade spreadsheets. Students receive personalized, detailed feedback on their work.
- Accounting in the Headlines, an award-winning blog by author Wendy Tietz, consists of current news stories illustrating introductory accounting concepts. New stories are added each semester, along with discussion questions, multiple-choice questions and, in some cases, a tutorial video.
- Learning objective videos are brief, assignable and author created. Housed in the MyLab Multimedia Library, they support effective exam prep.
- NEW: Step-by-step tutorials for Real-World Reporting problems walk students through the Form 10-k of publicly traded companies.
- Video solutions for Try It! interactive questions feature the author working through problems on a whiteboard.
Table of contents
- Introduction to Managerial Accounting
- Building Blocks of Managerial Accounting
- Job Costing
- Activity-Based Costing, Lean Operations, and the Costs of Quality
- Process Costing
- Cost Behavior
- Cost-Volume-Profit Analysis
- Relevant Costs for Short-Term Decisions
- The Comprehensive Budget
- Performance Evaluation
- Standard Costs and Variances
- Capital Investment Decisions and the Time Value of Money
- Statement of Cash Flows
- Financial Statement Analysis
- Sustainability
Author bios
About our authors
Wendy M. Tietz is a professor for the Department of Accounting in the Ambassador Crawford College of Business and Entrepreneurship at Kent State University. She teaches introductory financial and managerial accounting, advanced management accounting, and advanced accounting analytics and technology.
Dr. Tietz is a Certified Public Accountant, a Certified Management Accountant and a Chartered Global Management Accountant and holds a Certificate in Strategy and Competitive Analysis. She is also a Microsoft Certified Trainer. Dr. Tietz also holds the SASB credential in Fundamentals of Sustainability Accounting. She is a member of the American Accounting Association (AAA), the Institute of Management Accountants (IMA) and the American Institute of Certified Public Accountants. She is a member of the AAA’s Management Accounting Section as well as the Teaching, Learning and Curriculum Section. She has published in Strategic Finance, Journal of Emerging Technologies in Accounting, IMA Educational Case Journal, Issues in Accounting Education, Accounting Education: An International Journal and Journal of Accounting & Public Policy. She regularly presents at AAA regional and national meetings.
Dr. Tietz was awarded the American Accounting Association/J. Michael and Mary Anne Cook/Deloitte Foundation Prize for undergraduate teaching in 2020. She also received the Institute of Management Accountants (IMA) R. Lee Brummet Exemplary Educator Award in 2022 for her work, leadership and service in the field of management accounting. Dr. Tietz authors a blog, Accounting in the Headlines, which has real-world news stories and resources for use in the introductory accounting classroom.
She was awarded the Bea Sanders/AICPA Teaching Innovation Award for her blog and the Jim Bulloch/IMA Award for Innovations in Management Accounting Education, also for her blog. Dr. Tietz also was awarded the Jim Bulloch/IMA Award for Innovations in Management Accounting Education in 2020 for data analytics projects she co-developed. She was awarded the Best Educational/Case Award for the Teaching, Learning and Curriculum Section (AAA, Ohio Region) in 2016 and the Best Paper Award for the Ohio Region TLC in 2021. She has also received an Honorable Mention for the Bea Sanders/AICPA Teaching Innovation Award in 2018, 2019 and 2021 for cases she co-wrote on data analytics projects in introductory accounting.
Dr. Tietz has held leadership positions with the AAA’s Conference on Teaching and Learning in Accounting (CTLA), including co-chairing the 2020 and 2021 conferences. She is the president of AAA’s Teaching, Learning and Curriculum Section (2022–2023), chair of the Ohio Regional Council of the Institute of Management Accountants (2021–2022), a member of the AICPA’s Academic Executive Committee and a member or officer of a variety of other professional organizations.
Dr. Tietz earned her PhD from Kent State University. She received both her MBA and BSA from the University of Akron. She worked in industry for several years, both as a controller for a financial institution and as the operations manager and controller for a recycled plastics manufacturer.
Dr. Tietz and her husband, Russ, have two grown sons. In her spare time, she enjoys walking, reading, playing games and spending time with family and friends. She is also intensely interested in using technology in education.
Karen Wilken Braun recently retired from her role as Professor of Accountancy in the Weatherhead School of Management at Case Western Reserve University (CWRU). Though retired, she continues to teach personal finance classes and workshops to undergraduate students, faculty and staff. During her time on faculty, Dr. Braun was awarded the “Outstanding Teacher of the Year” five times by the vote of undergraduate business students. In 2018, she was named one of Poets & Quants “Top 50 Undergraduate Business Professors” in the country and in 2017, she was named “Business Information Professional of the Year” in the category of Education, by Beta Alpha Psi (national level).
In 2016, Dr. Braun was awarded the prestigious Bea Sanders/AICPA Teaching Innovation Award for her development of Excel®-based active-learning resources for introductory managerial accounting courses. While on the faculty of CWRU, she also served for several years as Beta Alpha Psi adviser and director of the undergraduate accounting program. Prior to her appointment at CWRU, Dr. Braun was on the faculty of the J.M. Tull School of Accounting at the University of Georgia, where she also was the recipient of a student-selected teaching award.
Dr. Braun is a Certified Public Accountant and holds membership in the American Accounting Association (AAA), the Institute of Management Accountants and the American Institute of Certified Public Accountants. She also holds the Chartered Global Management Accountant (CGMA) designation and is a member of the AAA’s Management Accounting Section as well as the Teaching, Learning and Curriculum Section. Dr. Braun has held leadership positions with the AAA’s Conference on Teaching and Learning in Accounting (CTLA), including co-chairing the 2015 and 2016 conferences.
Dr. Braun’s research interests revolve around accounting education, sustainability, corporate responsibility and lean operations. Dr. Braun’s work has been published in Contemporary Accounting Research, Issues in Accounting Education, Journal of Accounting Education and Strategic Finance.
Dr. Braun received her PhD from the University of Connecticut and her BA, summa cum laude, from Luther College, where she was a member of Phi Beta Kappa. Dr. Braun gained public accounting experience while working at Arthur Andersen & Co. and accumulated additional business and management accounting experience as a corporate controller.
Dr. Braun is married and has two daughters and four stepdaughters. She enjoys traveling, hiking, biking, gardening and skiing, especially when she can share those activities with family or friends.