Microeconomics, 7th edition

Economics can often be a challenging topic of study, as many of the principles and concepts you'll read about, including opportunity cost, trade-offs, scarcity, and demand and supply, may not seem applicable to your daily life. Microeconomics makes these concepts relevant and interesting by demonstrating how real businesses apply them to make decisions every day.

The 7th Edition exemplifies recent developments in US and world economies through new real-world business and policy examples. No matter your career path, whether it's opening an art studio, trading on Wall Street or bartending at the local pub, you'll benefit from grasping the economic forces behind your work.