Business Communication Essentials, 8th edition

  • Courtland L Bovee
  • John Thill

Overview

Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace equips you with the fundamental skills for a career in the modern, mobile workplace. With a balance of basic business English, communication approaches, and the latest technology, the text covers writing, listening, and presentation strategies in a contemporary manner. In the 8th Edition, Bovee and Thill provide numerous exercises, tools, and online resources to prepare you for the new reality of mobile communications, and emerging trends, for a bright start in the business.

Table of contents

PART I: BUSINESS COMMUNICATION FOUNDATIONS
1. Professional Communication in Today’s Digital, Social, Mobile World
2. Collaboration, Interpersonal Communication, and Business Etiquette

PART II: THE THREE-STEP WRITING PROCESS
3. Planning Business Messages
4. Writing Business Messages
5. Completing Business Messages

PART III: BRIEF BUSINESS MESSAGES
6. Crafting Messages for Digital Channels
7. Writing Routine and Positive Messages
8. Writing Negative Messages
9. Writing Persuasive Messages

PART IV: LONGER BUSINESS MESSAGES
10. Understanding and Planning Reports and Proposals
11. Writing and Completing Reports and Proposals
12. Developing and Delivering Business Presentation

PART V: EMPLOYMENT MESSAGES AND JOB INTERVIEWS
13. Building Careers and Writing Resumes
14. Applying and Interviewing for Employment

Appendix A: Format and Layout of Business Documents
Appendix B: Documentation of Report Sources
Appendix C: Correction Symbols
Handbook of Grammar, Mechanics, and Usage
Answer Key

Published by Pearson (July 19th 2019) - Copyright © 2019