Communication and Mass Media: Culture, Domination and Opposition, 1st edition

  • Michele Martin

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Overview

The goal of this book is to inform readers about the workings of various mass media so that they may use them in a more critical way. The author examines how the mass media are organized, how mass media content is produced and how the mass media create meaning and construct reality. The text is divided into two parts: the first part reviews several theoretical models while the second part deals with empirical analysis.

Table of contents



General Introduction.

I. MASS MEDIA AND SOCIETY: THEORETICAL APPROACHES.

 1. The Coming of the Mass Media: Print and Radio Broadcast.

 2. Mainstream Models in Mass Communication Research.

 3. Power, Control and Resistance in Mass Media.

 4. Ideology, Culture and Opposition in Mass Media.

 5. Relations of Power and Sexual Discrimination in Media Production.

 6. Capitalism and Patriarchy as Concepts of Media Consumption Analysis.

II. COMMUNICATION AND SOCIETY: EMPIRICAL CASES.

 7. What Does Cultural Television Reflect?

 8. Popular Literature: From Harlequins to Detective Novels

 9. Comics: Children's Literature.

10. Advertising as Mass Culture.

11. The News: Shows, Propaganda or Consent?

12. New Mass Communication Technologies.

General Conclusion.

Bibliography.

Published by Pearson Canada (February 17th 1997) - Copyright © 1997