Guide to Business Etiquette, 2nd edition

  • Gwen O Cook

Guide to Business Etiquette

ISBN-13:  9780137075041

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A brief, professional, reader-friendly guide to understanding business etiquette.

Put your best professional foot forward with Guide to Business Etiquette, a brief text that covers all the important issues and concepts without confusing the reader with excess material.

This edition now covers basic digital etiquette and provides information on how to maintain business relationships.

Table of contents

Chapter 1: Understanding the Rules of Etiquette  
1. Etiquette lessons from history  
2. The basis of etiquette today
Chapter 2: Creating a Powerful First Impression  
1. Dressing to make a good impression  
2. Introducing yourself and others  
3. Shaking hands  
4. Interviewing basics  
Chapter 3: Maintaining Business Relationships  
1. Conflict resolution  
2. Personal workspace  
3. Office romances  
4. Business travel  
5. Other potential conflict situations  
Chapter 4: Communication Etiquette  
1. Communication etiquette  
2. Face-to-face etiquette  
3. Telephone etiquette  
4. Writing etiquette  
5. Email etiquette  
6. Web page etiquette  
7. Public speaking etiquette  
Chapter 5: Basic Digital Etiquette
1. Telephone etiquette
2. Email etiquette
3. Webpage etiquette
4. Etiquette for other digital options
Chapter 6: Basic Business Dining Etiquette
1. Basic dining behavior
2. Basic table settings
3. Basic table manners
4. Host etiquette
5. Guest etiquette
Chapter 7: Special Dining Events
1. Invitations
2. Formal dining
3. Business banquets
4. Casual dining
Chapter 8: Successful Meetings  
1. Before the meeting  
2. During and after the meeting  
3. Being a productive participant  
4. Distance meetings  
5. Parliamentary procedure  
Chapter 9: Cross-Cultural Etiquette  
1. Preparing for your trip  
2. Greeting people  
3. Establishing relationships  
4. Eating and gift giving  
5. Considering gender issues  

Published by Pearson (May 24th 2010) - Copyright © 2011