Guide to Managerial Communication, 10th edition

Published by Pearson (July 14, 2021) © 2022

  • Mary M. Munter Series Editor
  • Lynn Hamilton University of Virginia
Products list

Details

  • A print edition

This product is expected to ship within 3-6 business days for US and 5-10 business days for Canadian customers.

Products list

Details

  • A print edition

This product is expected to ship within 3-6 business days for US and 5-10 business days for Canadian customers.

Products list

Details

  • A print edition

This product is expected to ship within 3-6 business days for US and 5-10 business days for Canadian customers.

Title overview

Guide to Managerial Communication is a practical manual to help you cultivate effective written and oral communication in a managerial, business, government, or professional context. This reader-friendly text is one you will return to again and again as you strive to communicate effectively throughout your career.

Table of contents

Brief Contents

PART I. COMMUNICATION STRATEGY

  • Communicator Strategy
  • Audience Strategy
  • Message Strategy
  • Channel Choice Strategy
  • Culture Strategy
  • Communication Strategy Checklist
  • Guide to the Guide to Managerial Communication

PART II. WRITING: COMPOSING EFFICIENTLY

  • General Composing Techniques
  • Special Composing Challenges

PART III. WRITING: MACRO ISSUES

  • Document Design for “High Skim Value”
  • Clear Progression and Linkage
  • Effective Paragraphs and Sections

PART IV. WRITING: MICRO ISSUES

  • Editing for Brevity
  • Choosing a Style
  • Writing Checklists

PART V. SPEAKING: VERBAL STRUCTURE

  • Tell/Sell Presentations
  • Questions and Answers
  • Consult/Join Meetings
  • Other Speaking Situations

PART VI. SPEAKING: VISUAL AIDS

  • Designing the Presentation as a Whole
  • Designing Your Slide Master
  • Designing Each Individual Slide
  • Using Visual Aids

PART VII. SPEAKING: NONVERBAL SKILLS

  • Nonverbal Delivery Skills
  • Relaxation Techniques
  • Listening Skills
  • Speaking Checklists

APPENDICES

  • Appendix A: Writing Inclusively
  • Appendix B: Writing Correctly: Grammar
  • Appendix C: Writing Correctly: Punctuation

Bibliography

Index

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