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  5. International Business: The Challenges of Globalization, Student Value Edition

International Business: The Challenges of Globalization, 9th edition

  • Kenneth L. Wild
  • John J. Wild
International Business: The Challenges of Globalization, Student Value Edition

ISBN-13:  9780134730127

Loose-Leaf
Free delivery
$117.32 $146.65
Free delivery
$117.32 $146.65

What's included

  • Loose-Leaf

    You'll get loose-leaf, three-hole-punched pages ready to be placed in a binder.

Overview

NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Student Value Editions also offer a great value; this format costs significantly less than a new textbook. Before purchasing, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. For Student Value Editions that include MyLab™ or Mastering™, several versions may exist for each title -- including customized versions for individual schools -- and registrations are not transferable. In addition, you may need a Course ID, provided by your instructor, to register for and use MyLab or Mastering platforms.


For courses in international business.

 

Cultural focus helps students understand key concepts in international business

International Business: The Challenges of Globalization uses the ever-present and salient subject of culture to present real-world examples and engaging features to bring international business to life and pique student interest. The 9th Edition uses a unique organizing framework that helps students to understand how the elements of international business are related and with a focus on employability skills, students understand how the concepts learned in this course will be relevant to their future careers.The material has been thoroughly updated based on ongoing changes in the international business world to ensure that it remains up-to-date with the rapidly changing world. 


Also available with MyLab Management 

By combining trusted authors’ content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. 


NOTE: You are purchasing a standalone product; MyLab™ Management does not come packaged with this content. Students, if interested in purchasing this title with MyLab Management, ask your instructor to confirm the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.


If you would like to purchase both the loose-leaf version of the text and MyLab Management, search for:


0134890477 / 9780134890470 International Business: The Challenges of Globalization, Student Value Edition Plus MyLab Management with Pearson eText -- Access Card Package, 9/e


Package consists of:

  • 0134730127 / 9780134730127 International Business: The Challenges of Globalization, Student Value Edition
  • 0134732014 / 9780134732015 MyLab Management with Pearson eText -- Access Card -- for International Business: The Challenges of Globalization

Table of contents

PART I: GLOBAL BUSINESS ENVIRONMENT 

1. Globalization 


PART II: NATIONAL BUSINESS ENVIRONMENTS 

2. Cross-Cultural Business 

3. Political Economy and Ethics 

4. Economic Development of Nations 


PART III: INTERNATIONAL TRADE AND INVESTMENT 

5. International Trade Theory 

6. Political Economy of Trade 

7. Foreign Direct Investment 

8. Regional Economic Integration 


PART IV: THE INTERNATIONAL FINANCIAL SYSTEM 

9. International Financial Markets 

10. International Monetary System 


PART V: INTERNATIONAL BUSINESS MANAGEMENT 

11. International Strategy and Organization 

12. Analyzing International Opportunities 

13. Selecting and Managing Entry Modes 

14. Developing and Marketing Products 

15. Managing International Operations 

16. Hiring and Managing Employees 



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Published by Pearson (July 22nd 2019) - Copyright © 2019