Writing for the Mass Media, Updated Edition, 9th edition
Published by Pearson (June 5th 2015) - Copyright © 2016
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Table of contents
2. Basic Tools of Writing
3. Style and the Stylebook
4. Writing in the Media Environment
5. Basic News Writing
6. Writing for Print Journalism
7. Writing for the Web
8. Writing for Broadcast Journalism
9. Writing and Images
10. Writing Advertising Copy
11. Writing for Public Relations
12. The Writer and the Law
13. Getting a Job in the Mass Media
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