BTEC Business+

Overview

This course is aimed at individuals in an innovative new digital resource to accompany the BTEC National in Business. Accessible anywhere, and with content from the School of Marketing, the content will help enhance your delivery of BTEC. 

Learners have access to a range of digital resources:

  • Videos feature marketing industry leaders who discuss the fundamental principles underpinning the practice of marketing, the changing role of marketing and how to be more customer centric
  • Infographics, charts, and diagrams include the role of market research, types of data, the marketing environment, customer behaviour and the marketing mix, and more  
  • Marketing case studies including Uber, McDonalds, Uniqlo and Lego enable students to apply these principles of marketing 

 

Learning outcomes

Currently, Business+ is available for marketing units: 

  • Unit 2: Developing a Marketing Campaign 
  • Unit 17: Digital Marketing 
  • Unit 22: Market Research 

Each unit is available to purchase individually, with prices from as little as £6 per student.

Every purchase for the Learning Hub comes with a complementary login for teachers. 

Sample a module

 

Ready to purchase?

Request a callback to discuss your organisation's requirements and our pricing model.

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Type

Online anytime, blended learning

Level

Level 3 (in England)

Audience

UK only