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George C. Edwards, III, Texas A&M University
This brief text, by one of the foremost experts on the presidency, explores how the Bush administration has attempted sweeping changes in public policy — without broad support for doing so — by taking its case to the American public more than any other president in history.
Chapter 1: Policy and Polarization
Chapter 2: Going Public: A Strategy for Governing
Chapter 3: Persuading the Public
Chapter 4: Public Opinion on the President
Chapter 5: Leading in Congress
Chapter 6: Social Security I: Going Public
Chapter 7: Social Security II: Persuading the Public and Congress
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