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Instructor's Resource Manual (Download only) for Strategic Brand Management: Building, Measuring, and Managing Brand Equity, 5th Edition

Kevin Lane Keller, Dartmouth College

Vanitha Swaminathan, University of Pittsburgh

©2020 | Pearson

Format   On-line Supplement
ISBN-13:  9780134877976
Availability
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Instructor's Resource Manual (Download only) for Strategic Brand Management: Building, Measuring, and Managing Brand Equity

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©2013

  On-line Supplement