Marketing for Hospitality and Tourism, 6th Edition

Philip T. Kotler, Northwestern University

John T. Bowen, University of Houston

James Makens, Ph.D., Wake Forest University

©2014 | Pearson

Format   Cloth
ISBN-13:  9780132784023
Availability

This item has been replaced by Marketing for Hospitality and Tourism, 7th Edition

Previous editions

book cover

Kotler, Bowen & Makens

©2010

  Cloth