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Principles of Marketing, 17th Edition

Philip T. Kotler, Northwestern University

Gary Armstrong, University of North Carolina

©2018 | Pearson

Format   Cloth
ISBN-13:  9780134492513
Online purchase price $286.65
Net price $214.99 (what’s this?)
Availability
This item is currently unavailable for purchase on our websites. Instructors, you may still place orders with your bookstore.

Previous editions

book cover

Kotler & Armstrong

©2016

  Cloth