This title is out of print.
James T. McClave, University of Florida
P. George Benson, College of Charleston
Terry T Sincich, University of South Florida
For a one- or two-semester course in business statistics.
Statistics for Business and Economics, Twelfth Edition, meets today's business students with a balance of clarity and rigor, and applications incorporated from a diverse range of industries. This classic text covers a wide variety of data collection and analysis techniques with these goals in mind: developing statistical thinking, learning to assess the credibility and value of inferences made from data, and making informed business decisions.
The Twelfth Edition has been updated with real, current data in many of the exercises, examples, and applications. Exercises draw on actual business situations and recent economic events so that students can test their knowledge throughout the course. Statistics in Action case studies open each chapter with a recent, controversial, or high-profile business issue, motivating students to critically evaluate the findings and think through the statistical issues involved. A continued emphasis on ethics highlights the importance of ethical behavior in collecting, interpreting, and reporting on data.
New and Updated Features
1. Statistics, Data, and Statistical Thinking
1.1 The Science of Statistics
1.2 Types of Statistical Applications in Business
1.3 Fundamental Elements of Statistics
1.4 Processes (Optional)
1.5 Types of Data
1.6 Collecting Data: Sampling and Related Issues
1.7 Critical Thinking with Statistics
Statistics in Action: A 20/20 View of Surveys: Fact or Fiction?
Activity 1.1: Keep the Change: Collecting Data
Activity 2.2: Identifying Misleading Statistics
Using Technology: Accessing and Listing Data; Random Sampling
2. Methods for Describing Sets of Data
2.1 Describing Qualitative Data
2.2 Graphical Methods for Describing Quantitative Data
2.3 Numerical Measures of Central Tendency
2.4 Numerical Measures of Variability
2.5 Using the Mean and Standard Deviation to Describe Data
2.6 Numerical Measures of Relative Standing
2.7 Methods for Detecting Outliers: Box Plots and z-Scores
2.8 Graphing Bivariate Relationships (Optional)
2.9 The Time Series Plot (Optional)
2.10 Distorting the Truth with Descriptive Techniques
Statistics in Action: Can Money Buy Love?
Activity 2.1: Real Estate Sales
Activity 2.2: Keep the Change: Measures of Central Tendency and Variability
Using Technology: Describing Data
Making Business Decisions: The Kentucky Milk CasePart 1 (Covers Chapters 1 and 2)
3.1 Events, Sample Spaces, and Probability
3.2 Unions and Intersections
3.3 Complementary Events
3.4 The Additive Rule and Mutually Exclusive Events
3.5 Conditional Probability
3.6 The Multiplicative Rule and Independent Events
3.7 Bayes’s Rule
Statistics in Action: Lotto Buster!
Activity 3.1: Exit Polls: Conditional Probability
Activity 3.2: Keep the Change: Independent Events
Using Technology: Combinations and Permutations
4. Random Variables and Probability Distributions
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Dr. Jim McClave is currently President and CEO of Info Tech, Inc., a statistical consulting and software development firm with an international clientele. He is an Adjunct Professor of Statistics at the University of Florida, where he was a full-time member of the faculty for 20 years.
P. George Benson is the 21st president of the College of Charleston. Prior to his appointment, he was Dean at the University of Georgia’s C. Herman and Mary Virginia Terry College of Business. His research interests include quality management, strategic management, belief formation, and judgmental forecasting. He consults nationally in the areas of applied statistics, quality management, and employment discrimination.
Terry Sincich obtained his PhD in statistics from the University of Florida in 1980. He is an Associate Professor in the Information Systems & Decision Sciences Department at the University of South Florida in Tampa. Dr. Sincich is responsible for teaching basic statistics to all undergraduates in the College of Business, as well as advanced statistics to all business doctoral candidates. He has published articles in such journals as the Journal of the American Statistical Association , International Journal of Forecasting , Academy of Management Journal , and Auditing: A Journal of Practice & Theory . Dr. Sincich is a co-author of the texts Statistics, A First Course in Statistics , Statistics for Engineering & the Sciences , and A Second Course in Statistics: Regression Analysis .
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