Social Entrepreneurship: A Modern Approach to Social Value Creation
©2009 |Pearson | Available
Arthur C. Brooks
©2009 |Pearson | Available
K-12 educators: This link is for individuals purchasing with credit cards or PayPal only. Contact your Savvas Learning Company Account General Manager for purchase options.
For undergraduate and graduate courses in social entrepreneurship and nonprofit management.
This text brings together the established pedagogy of entrepreneurship with cutting edge nonprofit and public management tools.
For undergraduate and graduate courses in social entrepreneurship and nonprofit management.
This text brings together the established pedagogy of entrepreneurship with cutting edge nonprofit and public management tools.
Entrepreneurial Skill in the Non-Profit and Social Sectors
The American and world economies have become increasingly entrepreneurial, with greater percentages of wealth than ever before residing in new ventures. This book emphasizes an entrepreneurial approach to creating solutions for social problems and unmet needs of society, transforming them into authentic opportunities to create social value.
Understanding of For-Profit Ventures
A new generation of social entrepreneurs are looking to transfer the traditional skills of establishing new ventures to non commercial frontiers. The text helps tie the similarities of what social entrepreneurs do with the orientation and activities of for-profit entrepreneurs. However, they also face unique issues of measuring social benefit, acquiring donated resources, and knowing what “success” means in a nonprofit environment.
Chapter 1: An Introduction to Social Entrepreneurship
Chapter 2. Ideas and opportunities
Chapter 3. Developing the social enterprise concept
Chapter 4. Social enterprise business plans
Chapter 5. Measuring Social Value
Chapter 6. Earned income
Chapter 7. Donations and government income
Chapter 8. Entrepreneurial fundraising and marketing
Chapter 9. Launch, growth, and goal attainment
Instructor's Website-Entrepreneurship Series
Morris
©2009
Format | Website | |
ISBN-13: | 9780136068570 | |
Availability |
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Brooks
©2009  | Pearson  | 208 pp
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