International Management: Managing Across Borders and Cultures, Text and Cases, 9th Edition

International Management engages and educates students with the following features: 

• NEW! Comprehensive Cases feature examples of businesses that are familiar to students, including:
• IKEA in Russia: Emerging Market Strategies and Ethical Dilemmas
• Wal-Mart in Africa
• Vodafone in Egypt: National Crises and Their Implications for Multinational Corporations
• An Ethics Role-Playing Case: Stockholders versus Stakeholders
• Hailing a New Era: Haier in Japan
• Alibaba v. Tencent: The Battle for China’s M-Commerce Space
• The Business Model and Competitive Strategy of IKEA in India
• Fiat Chrysler Automobiles N.V. (2015): From an Alliance to a Cross-Border Merger
• Leading Across Cultures at Michelin
• Ethical Leadership: Ratan Tata and India’s Tata
• NEW! Three of the new cases are award winners: Vodafone in Egypt, Leading Across Cultures at Michelin, and Ethical Leadership: Ratan Tata and India’s Tata Group.
• NEW! Case selection provides increased coverage of emerging markets and high-technology companies. A range of topics and geographic locations is included as well as interactive Ethics Role-Playing cases.
• UPDATED! The popular Integrative Term Project is retained from the previous edition and revised.
• NEW! The feature box called “Under the Lens” is expanded into a total of 19 boxes that give an in-depth look at important aspects of the chapter subjects. Examples include:
• Nestlé Company Creates Shared Value
• The Global Role of Information Technology (IT)
• Doing Business in Brazil—Language, Culture, Customs, and Etiquette
• Modern Mexico: Reshoring—Location and Young Workforce Prove Attractive
• Communicating Italian Style
• Breaking Down Barriers for Small-Business Exports
• Amazon of India Uses Curry-Carrying Dabawallas to Spice up Parcel Delivery
• Tales from Trailing Husbands
• Women in Business Leadership
• Interview: Yoshiaki Fujimori: Lixil Builds a New Style of Japanese Multinational
• NEW! Seven new opening profiles, include:
• BMG Signs Distribution Deal with Alibaba
• Social Media Bring Changes to Saudi Arabian Culture
• TAG Hueur in Smartwatch Alliance with Google and Intel
• NEW! Seven new chapter-ending cases, include:
• Foreign Companies in China Under Attack
• Foreign Businesses Tread Carefully as Cuba Opens Up
• An Australian Manager in an American Company

Revised Content to Reflect Current Research and Events, and Global Developments

• NEW! The streamlined text maintains particular focus on global strategic positioning, entry strategies and alliances, effective cross-cultural understanding, and developing an effective global management team.
• NEW! Coverage of recent geopolitical developments and their effects on strategy is included throughout the text.
• UPDATED! Comparative Management sections provide in-depth comparative applications of chapter topics in a broad range of specific countries or regions. All of these sections are revised and updated to maintain currency.
• NEW! or UPDATED! All of the Management in Action boxes are replaced or updated. Some of the examples considered are global cybertheft, Infosys, Target, and emerging markets.
• UPDATED! Coverage of developments in globalization and the growing nationalist backlash is included.
• UPDATED! There is expanded coverage on sustainability and creating shared value.
• NEW! and UPDATED! Coverage of management issues regarding emerging market economies like China, India, Brazil, Africa, and Russia flows throughout the text.
• NEW! Expanded sections on e-businesses, born-global companies, and strategy models explore these topics and how to effectively manage them.
• NEW! Expanded sections on the role of technology in business planning and operations is current and reflects changes around the world.
• NEW! Additional sections on global management teams and virtual teams illustrate common processes by which much international business is conducted.